Hubspot Marketing

SEPTEMBER 30, 2024

Using AI tools like this one can help marketers discover thought leadership and PR opportunities instantly. Rather than waiting around for a journalist to reach out and cover your company or interview your marketing leaders, you can be proactive with your thought leadership strategy.

Thought Leadership 132

Thought Leadership User-Generated Marketing Marketers 132

Martech

MAY 9, 2024

Analytics, however, will be handled by AI, which will either take over the decision-making or make recommendations to the marketing generalist without the need for report-building and other analytics activities that produce little value on their own. Brand/PR will have fewer, higher-skill people.

PR 132

PR Transform CMO Marketing 132

Hubspot Marketing

JANUARY 7, 2024

Content like blogs, ebooks, white papers, and guides are critical components of a solid inbound marketing strategy, and content marketers are the people who create them. Content marketing refers to marketing via long-form content, websites, blogs, and even audio and video content.

Copywriting 126

Copywriting CMO PR Social Media Marketing 126

Exposure Ninja

OCTOBER 16, 2023

Inbound Marketing Inbound marketing is where consumers contact you after coming across your business organically. They may find you through a search on a search engine, content marketing, digital PR, email marketing, video marketing, social media marketing and more.

PR 52

PR Marketing Marketers User-Generated 52

Animalz blog

JULY 16, 2024

Turns out he owned a PR agency, and I ended up starting there, specifically covering his meetup, and then broke into PR and content from there. That’s where I realized I could use my skills like writing, social media, content creation, and website creation if I took a marketing path. Content marketers often own SEO.

Content Marketing 62

Content Marketing PR SEO Marketing 62

Pam Didner

MAY 26, 2020

If the business direction is not set or changes constantly, it’s almost impossible to do marketing. Key marketing efforts such as SEO keywords, content creation, copywriting, and even TV commercials will be aimed at that segment. One segment change at the top causes a cascade effect for every element of marketing.

Manufacturing 74

Manufacturing PR Marketing Marketers 74

Hootsuite

AUGUST 6, 2021

Your average social marketer isn’t typing out dank memes all day—they’re creating content that drives new leads, responding to customer questions, and protecting their brand’s reputation online. They’re copywriters, designers, content strategists, photographers, videographers, and data analysts. These are senior team members.

Management 141

Management Marketing Marketers Key Performance Indicator 141