SocialPilot

FEBRUARY 12, 2025

That’s where engaging and encouraging social media copywriting comes into play. Here’s how we will turn you into a social media copywriting pro. We’ll explain social media copywriting, why it’s crucial for engagement and conversions, and how you can create a compelling copy with actionable strategies.

Copywriting 51

Copywriting Transform User-Generated Gen Z 51

Martech

AUGUST 22, 2024

Content marketing Most marketers start off using generative AI to help produce content in the form of blogs, emails, social media posts and other copywriting. SEO AI can increase SEO productivity. Copywriting persuasiveness. 4 use cases for applying AI to marketing 1. Dig deeper: 6 ways to use generative AI for your marketing 2.

Transform 137

Transform Copywriting User-Generated Marketers 137

Martech

OCTOBER 24, 2024

Similarly, Jasper automates content generation, allowing marketing teams to focus on creative ideation rather than routine copywriting tasks. Or what about Brainfish to help users self-learn about your product at scale in a contextual way? Automating repetitive tasks boosts productivity and reduces costs. AI video creation.

Copywriting 123

Copywriting Transform PR User-Generated 123

Hootsuite

MARCH 23, 2023

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. But like most tools, AI copywriters are only as powerful as the person using them. Besides knowing how to use it, you need to know when to use AI copywriting and when it’s best to use your team’s real human brains.

Copywriting 144

Copywriting User-Generated Price eCommerce 144

Sprout Social

MAY 18, 2023

Yet, strong social media copywriting skills remain the foundation of bringing a social strategy to life. Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience.

Copywriting 144

Copywriting Transform Thought Leadership Customer Journey 144

Jeff Bullas

JANUARY 24, 2023

Sure, working from home has its perks, but it can also be really challenging to stay productive! When working from home, it’s easy to fall into bad habits that lead to less-than-stellar productivity. In this article, I’ll outline 8 things you should avoid if you want to stay productive while working from home.

Product 252

Product Energy Health Copywriting 252

Buffer Marketing

MAY 23, 2024

There’s a lot of talk about “excellent copywriting” on the internet. And it’s versatile, too: Copywriting techniques can be used for multiple formats — from e-commerce websites, landing pages, sales, pages to product descriptions and content marketing. Why do you need copywriting formulas?

Copywriting 123

Copywriting Fashion Product Education 123

Hubspot Marketing

JUNE 6, 2022

A 2022 State of Content Marketing report by SEMrush revealed that 40% of brands surveyed say they outsource copywriting. If you fall in the 60% and want to improve your copywriting skills, we’re here to help. The number one tip for website copywriting is to know who will be reading it. Copywriting is no different.

Copywriting 137

Copywriting Inbound Marketing SEO Product 137

Duct Tape Marketing

AUGUST 15, 2024

How to Master Product Launches: Strategies That Stand the Test of Time written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Jeff Walker In this episode of the Duct Tape Marketing Podcast, I interviewed Jeff Walker, a renowned expert in product launches with over 30 years of experience in the industry.

Product 93

Product Transform Copywriting Customer loyalty 93

Hubspot Marketing

APRIL 25, 2022

If you're stuck in a writing rut or unsure how to use conversion copywriting to increase sales, you're in luck. But first — what is conversion copywriting, anyway? What is conversion copywriting? Simply put, conversion copywriting is copy with the ultimate goal of converting readers into buyers. Write like a boss.

Copywriting 144

Copywriting SEO Shoppers B2C 144

Martech

FEBRUARY 13, 2025

Content takes center stage Content-related genAI applications (orange) lead the pack, with seven of the top 20 use cases focusing on content ideation, production and optimization. Copy production (43.9%) : Automation plays a major role in drafting content across multiple formats. Content: Image/video production (21.1%).

Transform 138

Transform Copywriting Marketers Marketing 138

Marketing Insider Group

JANUARY 29, 2024

Today, we’re sharing our top tips on ChatGPT copywriting prompts to get those precise, useful responses. Creating SEO-Optimized Product Descriptions Writing product descriptions that both captivate readers and satisfy search engines is an art. It’s not just about what you ask, but how you ask it.

Copywriting 123

Copywriting User-Generated SEO Market Trends 123

Buffer Marketing

AUGUST 21, 2024

You need a proper strategy , content creation skills, copywriting formulas in your back pocket, and a knack for tying it all together.  copywriting techniques, copy-testing cheatsheets, and an AI copywriting bot. 3: 10x Facebook ads Best course for learning ad copywriting Price : $497. The databases are paid.

Social Media Marketing 115

Social Media Marketing Copywriting Price Marketers 115

Animalz blog

OCTOBER 28, 2024

For a subscription product, it’s someone who stays subscribed for a long time. If you sell a one-time product that people don’t come back for, you want to maximize that first sale. or what their industry is (copywriters, designers, etc.). For e-commerce, it might mean someone who makes a large one-time purchase.

Copywriting 109

Copywriting Customer Journey Analytics Key Performance Indicator 109

Backlinko

SEPTEMBER 6, 2024

AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. You can use it to create: Snappy taglines Persuasive product descriptions Attention-grabbing social media posts There are lots of AI copywriting tools out there. But AI isn’t there to replace copywriters. Or even for free.

Copywriting 94

Copywriting User-Generated Price Promotion 94

Hubspot Marketing

AUGUST 20, 2024

You’re about to learn an invaluable copywriting concept, something you can use to captivate your market’s attention, not to mention differentiate almost any product. Though humanity is productive and ever-evolving, individuals are often lazy. A curious product. You can also offer a guarantee to lower the perceived risk.

Copywriting 115

Copywriting Marketers Marketing Food 115

Jeff Bullas

FEBRUARY 23, 2023

They also accept career-related articles (especially when it comes to achieving work/life balance and being more productive), struggles with substance abuse, and social media/technology. They are looking for articles about mental health, relationships, and getting healthier. They expect articles to be in-depth and thoroughly researched.

Copywriting 360

Copywriting Finance Health User-Generated 360

Search Engine Land

FEBRUARY 7, 2024

Optimizing product detail pages (PDPs) is crucial for ecommerce websites. Well-optimized product pages can increase organic traffic, boost conversions, and grow revenue. This comprehensive guide covers key elements of effective product page optimization, including: Structuring clear, descriptive product page URLs.

Product 125

Product SEO Copywriting eCommerce 125

Martech

NOVEMBER 22, 2024

Copywriting, generating descriptions for the product page and creating images — these uses are table stakes. “One thing we are testing is taking a product image, usually on a white background, and making it look fancier. “The other area is using generative AI to create content,” he said.

Copywriting 109

Copywriting Retail User-Generated Customer Journey 109

Marketing Sherpa

FEBRUARY 23, 2024

So let me first tell you all the things that a good copywriter can’t do: Substitute for an utter lack of a value proposition Solve a product or offer problem Replace seamless UI and […] I’ve been a writer my entire adult life. But sometimes I feel that people see me as more of a magician.

Copywriting 103

Copywriting Product 103

Digital Marketer

FEBRUARY 28, 2024

Classic copywriting books are needed now more than ever. Because although AI can generate content, understanding human emotions and psychology, as taught in these books, is essential for creating an engaging and persuasive copywriting piece. With all our new technology, it’s easy to get pulled away from the fundamentals of copywriting.

Copywriting 92

Copywriting Law Advertising Advertisers 92

Martech

SEPTEMBER 17, 2024

For example, if designers are overloaded and copywriters have extra capacity, tasks can be redistributed to keep the campaign moving forward. Dig deeper: Unifying projects and products: The power of program management in martech 4. This data also helps allocate resources more effectively.

Management 114

Management Key Performance Indicator Copywriting Marketers 114

Martech

NOVEMBER 5, 2024

Video walk-through of the product Using video is a simple way to make your emails more engaging, convey information to customers more quickly and generate conversions faster. Whether your product is physical or digital doesn’t matter — most potential customers are likely visual learners. The benefits and features of the product.

Copywriting 117

Copywriting CRM Email Marketing Price 117

Scoop.it!

DECEMBER 26, 2023

Naturally, thus, businesses are continuously looking for ways to enhance their email copywriting heft in a bid to position themselves heads and shoulders above their competitors comfortably. Why Embrace AI Email Copywriting? Let’s take a look at the various ways in which using AI tools for email copywriting can benefit your business.

Copywriting 105

Copywriting User-Generated Communications Email Marketing 105

Martech

FEBRUARY 11, 2025

If you follow my columns here on MarTech, you’ve learned how to make your email content more persuasive and engaging by using devices called cognitive biases, both in your copywriting and in your message design. In email copywriting , shorter sentences and bullet points help the brain grasp important points.

Transform 114

Transform Copywriting Email Marketing Shoppers 114

Martech

JANUARY 27, 2025

Because if you think about that in software, imagine that in content creation and ads in and copywriting, where the model can sit there and just chug along and say, okay, I’m going to think through how I’m going to do this.” and is among the most downloaded productivity apps in the Play Store.

Copywriting 107

Copywriting Marketers Marketing Price 107

Martech

JANUARY 13, 2025

Encouraging action: Welcome emails can include calls to action, such as confirming subscriptions, exploring products, or taking advantage of special offers. Dig deeper: Are these email subject lines deceptive, clever copywriting or bad data at work? This helps align expectations and fosters a sense of belonging.

Customer loyalty 107

Customer loyalty Copywriting Communications User-Generated 107

Hubspot Marketing

SEPTEMBER 30, 2024

Image Source I then searched for “freelance copywriter los angeles,” on Google and an identical landing page from Upwork showed up in the results. You can also localize ads, product marketing assets, and SEO content. You can search for any type of freelance service in any city, and Upwork will have a landing page.

Thought Leadership 137

Thought Leadership User-Generated Marketers Marketing 137

Businesses Grow

SEPTEMBER 9, 2024

The economics of human authenticity Andrew’s comment has two nuanced, important points: The radio industry, built on the popularity of human DJs, eliminated them—literally cutting the soul out of the product. The simple idea is that people don’t necessarily buy a product. Copywriting? And it didn’t matter.

Copywriting 116

Copywriting Branding Education Place 116

Martech

APRIL 7, 2023

While it has been a part of many products for some time, ChatGPT’s launch made the topic white-hot. Dig deeper: Three essentials for writing a good ChatGPT prompt Here is a roundup of actual AI-powered martech products, platforms and features announced this week. Get MarTech! In your inbox. Business email address Subscribe Processing.

Product 113

Product Real Estate Copywriting User-Generated 113

SocialPilot

DECEMBER 23, 2024

But, did you know: In Hubspot’s 2023 survey on The State of AI in Marketing, it was revealed that 33% of marketers use AI for idea generation, 28% for copywriting, 26% for creating marketing images, and 25% for summarizing texts. Write a caption that connects emotionally with my audience for my post about [product/service].

User-Generated 124

User-Generated Social Media Marketing Promotion Transform 124

Martech

JANUARY 17, 2025

Dig deeper: Are these email subject lines deceptive, clever copywriting or bad data at work? That might look like ad campaigns featuring stories of diverse women using Victorias Secret products to feel sexy and confident in different situations. Unfortunately, data shows that one of every two sales and marketing teams is striking out.

Transform 125

Transform Manufacturing Copywriting Law 125

Backlinko

JULY 22, 2024

First, put yourself in your customers’ shoes and brainstorm questions they might have about your product, service, or industry. Enter your product or service, and the tool will list question-based keywords. For example, a homepage, about us, contact, and products/services page.

SEO 114

SEO Law User-Generated Analytics 114

AWeber

SEPTEMBER 3, 2024

Copywriter extraordinaire Eddie Shleyner said , "AI may eventually replace some writing. You can also take it a step further by using the feedback to correctly position your product, inspire loyalty, and/or develop all-new products. But it cannot replace writers, people, everything we know and feel and emote."

Copywriting 98

Copywriting Email Marketing Education Analytics 98

Hubspot Marketing

NOVEMBER 5, 2024

If those decision-makers are anything like me and have to research a product from all angles before purchasing, it means there will be double or triple the research notes before the group as a whole decides to purchase a product or service. your services, or schedule a live product demonstration.

B2C 126

B2C Millennials Customer Journey User-Generated 126

Unbounce

JANUARY 6, 2025

It focuses on immediate actions, like clicking on call to action buttons to move to the next stage of the funnel, adding a product to your cart, or completing a form to move forward. Website: the hub for all of your landing pages, content and products. Product promotion : Highlighting specific products or services.

User-Generated 111

User-Generated Price Copywriting Analytics 111

Hubspot Marketing

FEBRUARY 18, 2025

Growing from a PDF to a Massive Newsletter I had an idea creating a product that makes business news captivating and memorable. Instead, you need to niche down and provide a product readers cant get anywhere else. Joseph Sugarman, author of The Adweek Copywriting Handbook , calls this creating a slippery slide.

Entertainment 101

Entertainment Key Performance Indicator Retail Copywriting 101