Digital Marketer

NOVEMBER 26, 2022

Copywriters are a rare breed of freelancer. If you think about it, sometimes the actual role of a copywriter can get a little fuzzy at times. With clients expecting you to act as a copywriter one day, a content writer the next day, and a full-blown marketing strategist the day after that! Hey Posse, it’s Alex!

Copywriting 87

Copywriting SEO Promotion Education 87

AWeber

APRIL 4, 2023

By following some basic rules of email marketing copywriting, you can dramatically increase your email engagement and get subscribers to take action. Here are a few email copywriting best practices you can start using right away. Email copywriting example - tell a story Here’s a great example from me.

Copywriting 99

Copywriting Communications Email Marketing Education 99

Digital Marketer

OCTOBER 25, 2023

And here’s the secret behind them: Introducing Holy Grail Copywriting (HGC): HGC’s core principle is “Start at the Finish Line.” Copywriting Is Hard, We Made It Simple… Discover The Foolproof Copywriting Formulas For Crafting Winning Sales Messaging From Scratch Every Time…Even If You Suck At Writing!

Copywriting 95

Copywriting Marketers Marketing Product 95

Digital Marketer

MAY 23, 2022

It’s about locating bottlenecks in your funnel, testing your copywriting, and understanding conversion optimization. This journey takes them from being a reader or follower to becoming a paying, happy customer, and eventually someone who promotes your product for you. But you don’t need to be a copywriter to write high-converting copy.

Copywriting 91

Copywriting Transform Customer Journey Customer 91

Martech

DECEMBER 17, 2024

The new Apple Mail tabs are expected to be: primary, transactions, updates and promotions. This suggests that users navigating to specific tabs, such as Promotions, are more motivated to engage and make purchases. A common question we hear from all of our clients is, Will my emails end up in the promotions tab? McKenna said.

Email Marketing 117

Email Marketing Copywriting User-Generated Promotion 117

Hubspot Marketing

SEPTEMBER 26, 2019

Email 3: Promotional discount (sent a few days after email two). Copywriting: The copy should be snappy, concise, and compelling. Great copywriting is interesting enough to entice someone to complete their purchase. If you wanted to include a promotional offer, your subject line could be something like "20% off all purchases.".

Customer 145

Customer Copywriting eCommerce Inbound Marketing 145

Martech

JANUARY 3, 2025

Its not that different from a senior copywriter reviewing a junior copywriters work. In this case, the junior copywriter is AI, and the fix may be editing the copy or adjusting the output parameters. Ethical considerations : Preventing AI from perpetuating bias or promoting harmful content.

Branding 133

Branding Copywriting Law Marketing Ethics 133

Hubspot Marketing

MARCH 29, 2018

Promote Your Website on Your Email Signature. Your connections and other LinkedIn members will engage with your posts and share them, doing the free promotion for you. With almost half of all social media traffic coming to B2B company sites from LinkedIn, it’s a missed opportunity if you don’t publish and promote content on LinkedIn.

Advertising 145

Advertising Advertisers Copywriting Promotion 145

Martech

AUGUST 5, 2022

This topic doesn’t come up much in debates over whether AI-fueled copybots will replace human copywriters. Email copywriting is about persuasion, not selling. Most digital marketing teams I’ve worked with don’t have dedicated email copywriters. Read next: Using search and email to recognize customer intent.

Copywriting 131

Copywriting Shoppers Energy eCommerce 131

Marketing Insider Group

JUNE 2, 2021

The course covers content creation and promotion, copywriting techniques, search engine optimization, email marketing, social media marketing, and other topics to get you up to speed on content marketing basics. Promote a Business with Content by Google. Copywriting for Beginners by Skillshare. Copywriting basics.

Content Marketing 145

Content Marketing Copywriting Marketers Marketing 145

Sprout Social

FEBRUARY 3, 2022

Growing your business and keeping revenue rolling in means consistently crafting posts and promotions. That is, random promotions with no end-goal, strategy, or definition of “success.” ” If you’re stuck or have no idea what to promote and publish next, we can help. But motivation can be hard to come by.

Customer 145

Customer Copywriting Marketers Marketing 145

Neil Patel

JUNE 23, 2021

I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Here are three copywriting strategies by Twitter experts, based on an analysis of 9,000 website click or conversion campaigns. Be Succinct.

Copywriting 136

Copywriting User-Generated Communications Advertising 136

Businesses Grow

MAY 30, 2023

How obsession with metrics can actually undermine your business Why Google loves 2,000-word blog posts.

Copywriting 144

Copywriting Direct Mail Advertising Advertisers 144

Hubspot Marketing

JANUARY 7, 2024

According to Merriam-Webster , marketing is "the process or technique of promoting, selling, and distributing a product or service." The day-to-day activities of a marketer depend on what they’re marketing, whom they’re targeting, and what platforms they use to promote products or services.

Copywriting 126

Copywriting CMO PR Social Media Marketing 126

Marketing Insider Group

APRIL 11, 2023

When you invest in digital marketing services, you also secure a reliable way to reach your niche audiences and promote your products and services. Sharing content on relevant platforms to promote content to target your audience. Why Spend Your Budget on Digital Marketing Services? Content Creation. Distribution. Optimization.

Digital Marketing 142

Digital Marketing Whitepaper Copywriting Real Estate 142

Hootsuite

MAY 1, 2023

A social media workflow is a system for managing your social media post creation, publication, and promotion. This helps promote collaboration while reducing redundancy and duplication of effort. Copywriting: Writing captions or campaign slogans. Post promotion: Implementing paid and organic strategies to boost posts.

Copywriting 144

Copywriting Social Media Marketing User-Generated Management 144

Buffer Marketing

JULY 4, 2023

So, fresh out of college, I decided to start my own copywriting business. I kept my marketing simple at first, putting all the work I’ve ever done into a Google doc portfolio and posting the link on Facebook groups whenever someone mentioned they were looking for a copywriter. You have to find a balance between the two.

Copywriting 109

Copywriting Entertainment Education Analytics 109

Hubspot Marketing

MARCH 21, 2018

For instance, Eddie Shleyner, a freelance copywriter and content marketer, markets his business called VeryGoodCopy by writing articles about copywriting, content marketing, and psychology. You’ll partner with an eCommerce platform or businesses that have affiliate programs and pick out relevant products to promote on your blog.

Affiliate Marketing 145

Affiliate Marketing Copywriting eBook eCommerce 145

Hubspot Marketing

JUNE 23, 2023

10 Email Copywriting Tips for Writing Better Marketing Emails We'll start with copywriting tips for better subject lines, followed by copywriting tips for the bodies of your emails. One of the worst mistakes email copywriters make is trying to shove the entire story into the email message. Probably not.

Copywriting 144

Copywriting Entertainment Email Marketing Marketing 144

Martech

MAY 27, 2022

His creative roots in copywriting and his passion for analytics are good examples of the kind of all-around game marketers need to bring to the evolving digital playing field. I got a job as a copywriter at a small digital marketing agency near Austin to get my foot in the door. It’s exhausting.

Analytics 118

Analytics Copywriting Marketers Marketing 118

Hubspot Marketing

DECEMBER 26, 2022

Hiring for skill rather than a degree is a good step forward for all, and it's wise to leverage your strengths when going after a new role or promotion. Copywriting. Copywriting. UX copywriting. This trend highlights the push toward skills-based hiring, which prioritizes a person's capabilities over their credentials.

Copywriting 145

Copywriting Key Performance Indicator Transform Marketers 145

Marketing Insider Group

FEBRUARY 1, 2021

Using buyer intent data will improve your content marketing, lead generation, copywriting, and keyword optimization efforts. Using buyer intent data, you can improve your content marketing, lead generation, copywriting, and keyword optimization tactics to engage with prospects at the optimal time. Copywriting.

Copywriting 145

Copywriting User-Generated Marketers Marketing 145

Hubspot Marketing

FEBRUARY 25, 2020

In fact, this is one of the best ways to calculate your Net Promoter Score (NPS). All you need is a copywriter and graphic artist (if you aren't using stock images). Having a forum for self-promotion. However, self-promotion is one of the best ways to attain customers. Email marketing can help you do this.

Email Marketing 145

Email Marketing Marketers Marketing Millennials 145

Sprout Social

FEBRUARY 24, 2021

Much like how one would write a Tweet, headline and copywriting tips apply here, too. Web copywriting tips like keeping sentences short, sweet and understandable are useful here. And now that you have the descriptions down pat, it’s time to think about how to promote your YouTube channel. Repeat video keywords.

Copywriting 145

Copywriting Analytics SEO Fashion 145

Martech

MAY 15, 2023

If you need help with CTA samples you can test, language models like ChatGPT or Google’s Bard can be your best new copywriting tools. The recap to a featured blog post reads, “OK, so your email landing in the Gmail Promotions tab. Yes, but this is another copywriting rule that isn’t absolute.

Whitepaper 133

Whitepaper Copywriting Promotion B2C 133

Sprout Social

FEBRUARY 17, 2022

Increasing attendance rate for promoted events. Send seasonal promotions for products/services or events. Moriarty’s Gem Store: Event promotion. Zapier: Blog promotion. Rather than waiting for them to find it on search, you can use an email marketing template to promote the blog posts you publish each week or month.

Email Marketing 144

Email Marketing Marketers Marketing Direct Mail 144

Hubspot Marketing

MAY 14, 2019

Acquisition marketing is attracting new visitors and leads to your website through search engine optimization, freemium products, education hubs, paid advertising, copywriting, conversion rate optimization, lead generation campaigns, and lead optimization. Affiliate Marketing. Brand Marketing. Buzz Marketing. Cause Marketing. Event Marketing.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

SocialPilot

DECEMBER 23, 2024

But, did you know: In Hubspot’s 2023 survey on The State of AI in Marketing, it was revealed that 33% of marketers use AI for idea generation, 28% for copywriting, 26% for creating marketing images, and 25% for summarizing texts. ChatGPT Prompts for Boosting Promotions and Sales 31. Do you know whos leading this race?

User-Generated 124

User-Generated Social Media Marketing Promotion Transform 124

Adobe Experience Cloud Blog

JULY 19, 2019

of marketers spending at least a week producing a single promotional email , it is quite clear how developing an email marketing strategy is a critical and crucial task. It is a good idea to have a style guide to help the copywriters maintain a consistent tone and brand personality. With 23.8% Continual evaluation.

Thought Leadership 134

Thought Leadership Copywriting Email Marketing Communications 134

Hubspot Marketing

JUNE 20, 2022

It promotes the execution of your content strategy in alignment with company goals. Writing > Copywriter. Planning > Content Manager ( Copywriter (2 days). The added benefits of using content workflow software include: An increase in productivity. A reduction in errors. Strategizing > Content Strategist.

Management 140

Management Copywriting Transform Succession Management 140

Martech

JANUARY 13, 2025

Dig deeper: Are these email subject lines deceptive, clever copywriting or bad data at work? Engagement: They encourage immediate engagement by inviting subscribers to explore our offerings, such as ski packages, events, and special promotions. MarTechBot now has 10+ personas to provide more targeted responses.

Customer loyalty 108

Customer loyalty Copywriting Communications User-Generated 108

Neil Patel

AUGUST 3, 2021

All the best copywriters take inspiration from the ads that came before. Identify Other Promotion Opportunities. Browse the Ads Library, and you’ll probably find dozens of other ideas and promotional opportunities. For instance, you may find your competitors promote things like videos, ebooks, or other content.

Transform 136

Transform Advertisers Advertising Copywriting 136

Sprout Social

JANUARY 22, 2025

You also dont have to look hard to find brands networking and promoting their presence at events on the platform. Especially if you have a B2C audience, you shouldnt go to the platform promoting coupons and deals for your products. Note how Klaviyo tags brands in their post promoting customer case studies.

Marketing Strategy 129

Marketing Strategy Content Marketing Thought Leadership Marketers 129

Adobe Experience Cloud Blog

NOVEMBER 8, 2018

Superb graphic design and copywriting build credibility for your product. Promoting your VR product requires that you know your target market, the platform where you’ll publish, and the limits of the software product that you’ll be creating. Other important elements are presentation and exceptional design.

Product 134

Product Thought Leadership Copywriting Fashion 134

Orbit Media Studios

JUNE 5, 2024

Use generative AI to find gaps in conversion copywriting. Plug them with conversion copywriting and supportive evidence. Your conversion copywriting is dialed in. Publish more on that topic and promote it on that network. The conversion copywriter may miss this trick, but the analytics pro spots it everytime.

Copywriting 120

Copywriting User-Generated Outbound Marketing Thought Leadership 120

Digital Marketer

OCTOBER 31, 2022

Why hire a copywriter when I can just use email templates?!” “Who Why hire a copywriter when I can just use email templates?! While copywriters might not be able to design a “pretty-looking email”…. Look, we’ve all heard it… AI is replacing copywriters at the speed of light—and especially in the Email Marketing world.

Email Marketing 84

Email Marketing Copywriting Gen Z Marketers 84

Neil Patel

JULY 13, 2021

If you’re ready to create and promote your infographic, see the links below: How to Create and Promote Infographics to Drive 5,000 Visitors per Week 35 Content Marketing Lessons Learned. I design and promote lots of helpful infographics. I found that articles with infographics earn 178 percent more links.

Copywriting 145

Copywriting Marketers Marketing User-Generated 145