Remove Copywriting Remove Thought Leadership Remove User-Generated
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Top 5 Use Cases for AI Personalization in Marketing

Hubspot Marketing

Marketers are no strangers to using marketing automation tools to personalize emails, generate leads, or set up workflows. Personalization at Scale According to HubSpot’s 2024 State of Marketing Report , 77% of marketers who use generative AI say it helps them create more personalized content. It cannot read your mind. “It

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How to manage social media content creation across networks

Sprout Social

For example, a creator can assist with Instagram caption ideas and other social media copywriting needs. Edutainment According to our report, 66% of social users find “edutainment” to be the most engaging of all brand content—surpassing memes, serialized content or skits. You should meet your audience where they are.

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Mastering LinkedIn content marketing: Strategies and examples

Sprout Social

Building brand credibility and thought leadership Consistent, high-quality content on LinkedIn is crucial for establishing trust. Lead generation Food for thought: nearly one-fourth of all B2B digital advertising happens on Linkedin. The platform is a goldmine for reaching specific roles in specific industries.

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8 Best AI Copywriting Tools (Beyond Chat GPT)

Hootsuite

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. But like most tools, AI copywriters are only as powerful as the person using them. Besides knowing how to use it, you need to know when to use AI copywriting and when it’s best to use your team’s real human brains.

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SEO for Startups: How Startups Can Unlock Growth With SEO

Hubspot Marketing

SEO should get you to the top of Google for your most desired keywords, including money-generating keywords. AI overviews are not that significant yet; users are scrolling to the organic listing. Source Your website hierarchy is key to navigation that is easy to follow for both users and search engine bots. Heres an example.

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How to Do SEO for Your New Website [10-Step Guide]

Backlinko

This turns your site from an afterthought into an asset that generates leads and sales. Now it generates over 680K monthly sessions, with 74% coming from organic searches. Now it generates over 680K monthly sessions, with 74% coming from organic searches. And make your site more user-friendly.

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The greatest hits: Repurposing your best content for social media

Sprout Social

According to Sprout Social’s 2024 Social Media Content Strategy Report , social media users connect and consume content differently across social platforms. While LinkedIn is a great space for sharing thought leadership content, be sure to think about what else social media users want to see on that channel.