Remove CRM Remove Customer loyalty Remove Shipping
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From Clicks to Conversions: How to Optimize Your Email Funnel

Litmus

a special welcome offer—like a discount on the first purchase or free shipping). Your new customers have entered your world, and it’s your job to be a gracious host. To keep them engaged and foster customer loyalty, they need to see immediate value in what you offer. What does that look like in action?

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Relationship Marketing: Reactive vs. Proactive and Why You Need Both

Customers.ai

Youre missing the chance to surprise and delight your customers before they even realize they need something. Example 1 : A customer emails your support team to ask why their order hasnt shipped after five days. Example: Hey [Name], you left something in your cartcomplete your order today and enjoy free shipping!

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Customer experience management: Why personalization matters

Welcome Software

The next keeps asking you to go to the checkout page to know the shipping charges. Yet this is exactly how many businesses handle customer interactions and customer engagement in real-time. In that case, the app probably already remembers your purchase history, and local store inventory, and can give you accurate shipping times.

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The Future of Digital Marketing is Already Here

Adobe Experience Cloud Blog

There is data that the marketer has already captured from prior user engagement in their marketing automation or email platform, there is purchase activity captured in CRM or in homegrown customer database systems, there is first party data from audience operating systems like Acxiom, and there is data from DMP/DSP firms like Turn or MediaMath.

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The 5 Benefits of E-Commerce Automation

Neil Patel

You’re experiencing it every day, from marketing and communication to fulfillment and shipping, not to mention all the follow-up. As customers make package tracking a priority, businesses need to know where packages are for customer service and quality assurance purposes. And everything else in between. Analyze the Big Picture.

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15 Post-Purchase Email Examples to Inspire Your Next Campaign

Hubspot Marketing

You can leverage this valuable window to boost customer loyalty and retention as a brand. How Post-Purchase Emails Drive Customer Retention The Best Post-Purchase Emails Best Practices for Post-Purchase Emails How Post-Purchase Emails Drive Customer Retention In the retail and e-commerce industry, email drives a whopping 45x ROI.

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Trigger-Based Email Marketing: A Step-by-Step Playbook to Accelerating ROI

Customers.ai

Their abandoned cart email highlights the product left behind, includes a clear CTA to return to the cart, and sometimes sweetens the deal with free shipping. Bonus: It integrates seamlessly with your existing CRM and marketing tools. Personalized triggers create a sense of exclusivity and appreciation, strengthening customer loyalty.