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And rather than hiring another sales rep or BDR, you can automate the process and set up CRM correctly. Let’s explore tactics to make your customer acquisition efforts more efficient with improved sales and marketing processes. Streamline your CRM Most salespeople hate working with CRMs, and for a reason.
On the map above, the starting category is marketing automation which is highly correlated to other big categories such as digital marketing, emailmarketing, content marketing, and growth hacking. healthcare, government, and pharmaceutical).
Take CRM as an example. CRM plays a very different role across industries. For example, many reports show high failure rates for CRM implementations. Emailmarketing solutions are required but should not be overutilized. CRM is a negative satisfier in the case of the banking and financial services industry.
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