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Back then, email was the age of most college graduates , AT&T launched the first banner ad , and the CRM industry was just starting to thrive. Neuromarketing. Neuromarketing blends neuroscience and marketing to help brands gauge the emotional resonance of their current and future marketing campaigns.
The CRM prospect will prefer a sales deck created by a hard-working saleswoman over an identical pitch delivered by a human-quality AI. Its easy to see how bots designed to manipulate human emotion can create appealing ads and compelling pitches for new products. What makes humans different? Its effort.
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