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The purpose of a cold call is to prospect the customer that hasn’t made any purchase or contact with your business. The cold calls can be mistaken by telemarketing, but there are some differences between them. In telemarketing, this is not always necessary. In cold calls, you need trained and prepared salespeople.
Examples include TV and radio adverts, telemarketing, direct mail and online ads. Objectives and Key Results (OKR) Objectives and key results (OKR) are a way of goal setting that can be used for teams and individuals to set goals that align with other related teams.
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