Hubspot Marketing

OCTOBER 29, 2024

B2C Ecommerce 3 Top B2B Ecommerce Marketing Strategies B2B Ecommerce Examples B2B Ecommerce vs. B2C Ecommerce There’s more than just a single-letter difference between B2B and B2C ecommerce. Everything from sales to customer acquisition to ecommerce trends is different when you’re selling to businesses online.

eCommerce 127

eCommerce B2C Manufacturing Retail 127

Hubspot Marketing

NOVEMBER 14, 2024

Below the Line Marketing How to Make Below the Line Marketing Work for You Below the Line Marketing Examples Below the Line Marketing Best Practices What is below the line marketing? Answering “What is BTL marketing?” Below the line marketing got its start in the 1950s. Great question!

Direct Mail 126

Direct Mail Marketing Marketers Email Marketing 126

Martech

MARCH 4, 2024

Customer Lifetime Value (CLV): CLV is a measure of the total value a customer brings to a business over their entire relationship. By tracking CLV, businesses can understand the long-term profitability of their customers and make informed decisions on customer acquisition, retention, and loyalty strategies.

Customer Journey 108

Customer Journey Customer Manufacturing Marketing Automation Platform 108

Businesses Grow

FEBRUARY 6, 2023

Obviously, you get your best answers from asking actual people, but for initial research, it’s really helpful generating offers for a particular target market. ChatGPT for marketing research Let’s say we want to extend our electric bicycle operations to Europe. Let’s try it. I am selling electric bicycles in Seattle.

Customer Acquisition 145

Customer Acquisition User-Generated Marketing Marketers 145

Businesses Grow

AUGUST 14, 2023

Moderate marketing efforts by bicycle manufacturers and retailers. Increased marketing and awareness campaigns by bicycle manufacturers and environmental organizations. This comes from B2B marketing consultant Aaron Hassen and his son Andrew. Andrew then asked, Pretend you are a marketing strategy consultant.

Manufacturing 98

Manufacturing Automobile Fashion User-Generated 98

Rock Content

SEPTEMBER 20, 2023

The most common metrics to track include: Customer acquisition costs. Customer lifetime value. Further, your content can provide ways to better engage with your ideal customer, whether it be through relevant website content , blog posts, or social media. Monitor these KPIs and adjust your strategy when warranted.

Marketing Strategy 95

Marketing Strategy Customer loyalty eBook Marketing 95

Use Insider

DECEMBER 16, 2023

After consolidating your data into a 360-degree customer view , you can understand customers’ entire experience with your brand, build meaningful customer relationships, and reach your target market more effectively. Then, Architect would send them a coupon code via SMS.

Customer 103

Customer eCommerce Customer Journey Food 103