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16 marketing automation platforms your organization should consider

Martech

Automated journey programs enables marketers to execute at scale automated, multi-step campaigns across the entire customer journey (email, SMS, mobile push, social, web). Lead capture, nurturing and scoring models deliver high-quality leads while decreasing customer acquisition costs. Product overview. Product overview.

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Search everywhere optimization: 7 platforms SEOs need to optimize for beyond Google

Search Engine Land

Users increasingly seek information across platforms like YouTube, TikTok, ChatGPT and social media. This shift means that SEOs must adapt by focusing on creating content relevant to their brand and tailored to appear natively on these diverse platforms where people spend their time.”

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