Marketing Insider Group

SEPTEMBER 20, 2021

Customer testimonials are extremely effective at influencing B2B purchase decisions. Content Marketing for Distributors: The A-Z Guide. Audience should be at the top of the priority list in every content marketing strategy. Like every other industry in the world, supply chains are becoming increasingly digital.

Content Marketing 136

Content Marketing Manufacturing Whitepaper Retail 136

Marketing Insider Group

JULY 15, 2015

Referred customers deliver 16% higher lifetime value (Source: Wharton School of Business). Connect The Dots In The Customer Journey Touch Points. Each customer journey includes touch points – dots you need to connect to draw a holistic experience. The Customer’s Customer Requires 10 Key Experiences.

Customer 110

Customer Customer Journey Education Retail 110

Lusha

APRIL 5, 2023

Here are some (potentially unexpected) ways you can use intent to level up your go-to-market strategy. Erin Scheller Okay, so we just said your customers already know and love you. But what about the customers who are about to say, “it’s not you, it’s me”? Well, we’ll let you in on a little secret. Five of them, in fact.

Customer Journey 52

Customer Journey Finance Digital Buyers CRM 52

Set Up

APRIL 13, 2022

“Where marketing job growth in sectors like retail (72%), education (64%), consulting (60%), and others increased, manufacturing has lost 7% of marketing jobs since the pandemic started. So technology, automation, and data have to step up and play a bigger role in attacking the customer journey.”. “

Manufacturing 52

Manufacturing PR Transform eCommerce 52