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From Clicks to Conversions: How to Optimize Your Email Funnel

Litmus

But what if your email strategy could guide subscribers from their initial interest in signing up for your newsletter, all the way to becoming loyal, repeat customers? In this blog, we’ll explore how to optimize your email funnel to turn subscribers into lasting connections and loyal advocates: What is an email marketing funnel?

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4 Effective Marketing Strategies for Complex Products

Marketing Insider Group

How to Create Marketing Strategies for Complex Products There are a few ways you can build a successful marketing strategy that delivers measurable results, even if you’re promoting the most sophisticated and complex products. Traditional marketing starts with the product. Effective marketing works in reverse.

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7 ways in-house marketing and martech save brands time, money, and resources

Bannerflow

It’s a proven fact too: Bannerflow and Digiday’s State of in-housing 2020 report found that 58% of brands state positive ROI is a direct outcome of in-housing marketing functions. Yet, without the use of effective technology in-house is just as time consuming and difficult as traditional marketing models. Practical advice.

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7 ways in-house marketing and martech save brands time, money, and resources

Bannerflow

It’s a proven fact too: Bannerflow and Digiday’s State of in-housing 2020 report found that 58% of brands state positive ROI is a direct outcome of in-housing marketing functions. Yet, without the use of effective technology in-house marketing can be just as time consuming and difficult as traditional marketing models.

article thumbnail

7 ways in-house marketing and martech save brands time, money, and resources

Bannerflow

It’s a proven fact too: Bannerflow and Digiday’s State of in-housing 2020 report found that 58% of brands state positive ROI is a direct outcome of in-housing marketing functions. Yet, without the use of effective technology in-house marketing can be just as time consuming and difficult as traditional marketing models.