Hubspot Marketing

DECEMBER 18, 2024

How To Do a Content Gap Analysis Best Practices For Conducting a Content Gap Analysis A content gap analysis involves comparing your current content against your competitors content, your audiences search intent, different stages of your customer journey, and market trends and opportunities. Focus on search intent over keyword volume.

Marketing Strategy 106

Marketing Strategy Thought Leadership Marketing Marketers 106

Martech

JANUARY 13, 2022

Marketo, which Abobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco.

Marketing Automation Platform 120

Marketing Automation Platform CRM Direct Mail Price 120

Use Insider

JULY 28, 2023

The sales team will be able to fine-tune the timing of messages and keep track of customer journeys. The product teams will have more access to customer feedback without needing to ask for it. The aim of the car manufacturer, AmeriCar, is to make the user move on from browsing to booking a test drive.

Retail 98

Retail Shoppers Manufacturing Transform 98