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25 Best Blog Niche Ideas (Data Study)

Backlinko

Monetization Potential (35% of Total Score) We evaluated earning potential by combining: Search volume relative to top niches (40% weight) Average cost-per-click rates (40% weight) User intent (20% weight)with commercial intent receiving higher scores Higher scores (more filled circles) indicate stronger monetization opportunities.

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Reasons Why Customer Reviews Are Important for a Business

SocialPilot

No matter which industry you belong to, from food and beverage to apparel to beauty and medical to everything in between, online ratings and reviews play a vital role in the customer journey. According to famous psychologist Barry Schwartz , Customer reviews reduce the discomfort associated with the paradox of choice.

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The PPC Trends You Can’t Ignore in 2025

Exposure Ninja

Connect first-party data sources to personalise ads based on real user behaviour. Brands are expanding across TikTok, Meta, and YouTube to match real-world customer journeys. With more users engaging across multiple platforms daily, sticking to a single channel is no longer a sustainable approach.

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Trigger-Based Email Marketing: A Step-by-Step Playbook to Accelerating ROI

Customers.ai

website visitor identification, customer journey insights and remarketing platform to skyrocket conversions and sales. Post-purchase emails are prime real estate for upsells, cross-sells, and collecting customer reviews. Use data like: Purchase History : Tailor emails to what customers have bought (or browsed).

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7 key 2024 search trends to watch and 3 top priorities

Search Engine Land

In 2023, we witnessed the rise of AI-powered search and significant evolution of the SERPs with the arrival of Google’s Search Generative Experience, as well as Bing Copilot (formerly Bing Chat). Using AI is acceptable to Google for generating content as long as it is highly relevant and offers value. Review content performance.

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What Is Demand Generation? [FAQs]

Hubspot Marketing

If you ask 10 different B2B marketers what "demand generation" means, you’ll get 10 different answers. Unfortunately, there are a lot of misconceptions about demand generation in B2B marketing. You’ll get an updated definition of demand generation, along with the components of a successful demand generation strategy.

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19 Ways to Empower Restaurant Groups to Deliver Better Experiences Using HubSpot

Lynton Web

This guide explores actionable strategies around four key pillars: Lead Generation, Operations, Guest Experience, and Unified Reporting, which demonstrate their power. Create custom dashboards that visualize reservation trends, customer satisfaction scores, and revenue by daypart across properties.