This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Reaching your B2B audience gets challenging each year as competition increases and digitaltrends evolve. Data analytics tools like Google Analytics and CRM systems provide valuable insights into potential accounts and customer relationships.
Having accurate, insightful information gives you the chance to deliver the best products, write the best messages, and build engagement and customerloyalty. Trends come and go at a rapid-fire pace but watch for long enough, and you’ll start to understand what kind of content really thrives on each platform.
Adobe’s 2019 DigitalTrends report names customer experience as the most exciting business opportunity for 2020 – not content marketing, social media, or any other form of digital marketing. Customer satisfaction. Customerloyalty. Customer lifetime value. Image source: [link]. Cost per lead.
Adobe’s latest DigitalTrends report names customer experience as the most exciting business opportunity for 2022 – not content marketing, social media, or any other form of digital marketing. The customer experience has always been important, of course. Customer satisfaction. Customerloyalty.
Strengthen value proposition to capture customer attention Highlighting attributes like cruelty-free practices, a commitment to Environmental, Social and Governance principles, and contributions to charitable causes can help establish a positive brand image and maintain customerloyalty.
Strengthen value proposition to capture customer attention Highlighting attributes like cruelty-free practices, a commitment to Environmental, Social and Governance principles, and contributions to charitable causes can help establish a positive brand image and maintain customerloyalty.
Only 23% of executives believe the speed at which they gain accurate insights is ‘very strong’, the DigitalTrends 2021 report from Econsultancy and Adobe reveals. Customer Journey Mapping Best Practice Guide. Only 23% of executives are confident in the speed at which they’re gaining accurate insights.
With economic uncertainty, shifting consumer expectations, and evolving digitaltrends (AI, anyone?), Personalized content is a driver of customerloyalty and engagement. Being a CMO is not an easy gig - average tenure continues to be the shortest of any C-suite role. it has become more of a challenge to sort budgets.
We organize all of the trending information in your field so you don't have to. Join 143,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content