Martech

AUGUST 19, 2024

Reaching your B2B audience gets challenging each year as competition increases and digital trends evolve. New technologies and changing buyer behaviors demand that marketers stay adaptable and innovative. It enables you to create personalized strategies that enhance lead conversion and foster customer loyalty.

Key Performance Indicator 113

Key Performance Indicator Marketers Marketing CRM 113

Econsultancy

DECEMBER 13, 2021

Only 23% of executives believe the speed at which they gain accurate insights is ‘very strong’, the Digital Trends 2021 report from Econsultancy and Adobe reveals. Customer Journey Mapping Best Practice Guide. Only 23% of executives are confident in the speed at which they’re gaining accurate insights.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Set Up

SEPTEMBER 17, 2024

With economic uncertainty, shifting consumer expectations, and evolving digital trends (AI, anyone?), Personalized content is a driver of customer loyalty and engagement. Challenge #6 | Unpredictable Trends and Market Changes No one can predict the future with certainty, and marketing trends are constantly shifting.

CMO 59

CMO Energy Whitepaper Thought Leadership 59