Remove Customer loyalty Remove Digital Trends Remove Promotion
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The small B2B marketing team’s guide to ABM

Martech

Reaching your B2B audience gets challenging each year as competition increases and digital trends evolve. Data analytics tools like Google Analytics and CRM systems provide valuable insights into potential accounts and customer relationships. Avoid overwhelming recipients with excessive information at once.

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The Changing Role of Marketing in 2020 – Culture and Customer Experience

Marketing Insider Group

Adobe’s 2019 Digital Trends report names customer experience as the most exciting business opportunity for 2020 – not content marketing, social media, or any other form of digital marketing. You might decide to focus on spreading joy and happiness to both your customers and your employees. Customer satisfaction.

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The Changing Role of Marketing in 2022 – Culture and Customer Experience

Marketing Insider Group

Adobe’s latest Digital Trends report names customer experience as the most exciting business opportunity for 2022 – not content marketing, social media, or any other form of digital marketing. The customer experience has always been important, of course. Customer satisfaction. Customer loyalty.

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Seventy-eight percent of survey respondents said they have bought, or are open to buying, products promoted alongside the audio content they listen to. Only 23% of executives believe the speed at which they gain accurate insights is ‘very strong’, the Digital Trends 2021 report from Econsultancy and Adobe reveals.