Vertical Response

AUGUST 25, 2024

Understanding what worked and what didn’t can help create a more effective marketing plan, maximizing sales and engagement. Effective holiday planning can foster customer loyalty and successful marketing outcomes. Social Media Platforms for Holiday Marketing Social media platforms are crucial for holiday marketing.

Marketing Strategy 105

Marketing Strategy Non-Profit Shoppers Shipping 105

Vertical Response

MARCH 15, 2025

Email marketing is a proven method for engaging customers and increasing sales. In this article, youll learn what email marketing is, why its effective, and how to create successful campaigns in 2025. Email marketing is particularly appealing due to its impressive return on investment.

Email Marketing 52

Email Marketing Customer loyalty Marketing Marketers 52

Set Up

OCTOBER 15, 2024

Consumer Fatigue: The sheer volume of holiday marketing can overwhelm consumers, making it hard to engage meaningfully. 3 Strategies for Marketers to Build Brand Loyalty During the Holidays 1. Use Data to Personalize Experiences Given data has transformed the way Brands interact with consumers, hyper-personalization is expected.

Transform 59

Transform Branding Shipping Customer loyalty 59

Use Insider

SEPTEMBER 13, 2024

This blog explores how incorporating game-like elements into your marketing strategy can supercharge engagement, increase customer loyalty, and deliver measurable business results—all while creating an enjoyable experience for your audience. What is Gamification in Marketing?

Transform 52

Transform Customer loyalty Marketing Marketers 52

Vertical Response

OCTOBER 27, 2024

Setting specific goals and analyzing key performance indicators (KPIs), such as open rates and click-through rates, are essential for measuring the success of email campaigns. Understanding Email Newsletters Email newsletters are a powerful tool in the realm of email marketing.

Key Performance Indicator 96

Key Performance Indicator Email Marketing Communications Transform 96

Customers.ai

NOVEMBER 18, 2024

From email marketing to customer reviews to SEO, the possibilities are almost endless. Whether it’s increasing conversions, automating workflows, or building customer loyalty, choosing the right apps can make a big impact. A boost in repeat purchases and stronger customer loyalty. The result?

eCommerce 73

eCommerce User-Generated Transform Customer loyalty 73

Vertical Response

MARCH 1, 2025

Birthday anniversary emails: a simple hack for more sales are your answer. They build customer loyalty by making recipients feel valued, leading to increased sales. This article explains how to use these emails effectively. Using an email marketing platform can further streamline these efforts.

Customer loyalty 52

Customer loyalty Email Marketing Promotion Transform 52

Hubspot Marketing

MARCH 3, 2025

When I worked in-house at a SaaS company, marketing felt like an endless challenge. We covered all the basics: paid campaigns, blog content, and email marketing. We didnt fully understand how customers found and engaged with our product. We didnt fully understand how customers found and engaged with our product.

Customer Acquisition 58

Customer Acquisition User-Generated Customer loyalty Marketing 58

Neil Patel

DECEMBER 21, 2020

It transforms the data you have into natural-sounding text. Plus, natural language generation’s capabilities have transformed recently, meaning improved accuracy. Its potential for the future of digital marketing is enormous. Here are a few other ways natural language generation can help in your marketing. Create Content.

Digital Marketing 144

Digital Marketing Transform Customer loyalty User-Generated 144

Digital Marketer

MAY 16, 2022

DigitalMarketer has just released a brand new email marketing certification course! Alex Cattoni, founder of the Copy Posse , and master email marketer. He helps 7-8 figure ecommerce brands generate 30%-40% of their total revenue through email marketing and marketing consultation.

Email Marketing 71

Email Marketing Transform Customer loyalty Entertainment 71

Lynton Web

MARCH 26, 2025

By shifting to automated email workflows , marketers can ensure timely, accurate, and personalized communications, leaving more room for strategic activities and relationship building. However, to truly see the benefits of automation, channel marketers must first understand how to map and implement the right workflows.

Transform 52

Transform Key Performance Indicator CRM Communications 52

Hubspot Marketing

AUGUST 3, 2018

Imagine that technology transforming not only entertainment and competition, but also being leveraged by every industry. Financial processes, data entry, fraud detection, and customer loyalty are only a few areas in which AI can make a tremendous difference. Applications and Advancements of AI. Better Living Through Automation.

Transform 145

Transform Customer loyalty Energy Entertainment 145

Sprout Social

JUNE 21, 2022

In this article, we’ll break down the leading direct messaging strategies and how you can use them to transform your social media outreach. What is direct marketing? First, let’s start by defining direct marketing. Here are some examples of direct marketing tactics: Telemarketing. Email marketing.

Direct Marketing 144

Direct Marketing Transform Direct Mail Telemarketing 144

Customers.ai

APRIL 25, 2023

Email marketing is a tried and true tactic for businesses. It helps them connect with their customers, build relationships, and drive sales. AI email marketing is the next frontier. By leveraging the power of AI, businesses can create more personalized and targeted email campaigns.

Email Marketing 66

Email Marketing Marketing Marketers Transform 66

Sprout Social

AUGUST 28, 2023

Table of contents: Best overall AI marketing tool AI marketing tools for copywriting AI marketing tools for editing AI marketing tools for digital marketing AI marketing tools for automation Best overall AI marketing tool More companies are expanding their AI usage as they scale or undergo digital transformation from legacy software.

Transform 98

Transform Copywriting Marketing Marketers 98

Litmus

NOVEMBER 11, 2022

When trying to execute highly personalized email marketing campaigns, however, marketers encounter many barriers. More than 40% of marketers cite a lack of resources—time, people, and money—and the right tools as a significant challenge. In 2022, over 40% of companies plan to increase their investment in email marketing.

CRM 110

CRM Key Performance Indicator Customer loyalty Transform 110

Customers.ai

JANUARY 3, 2025

Book a Demo Turning Path to Purchase Research into Action Understanding your customers path to purchase is one thing. Heres how to take those insights and transform them into strategies that actually actually drive sales. Ask yourself: Whats driving customers to your site? Acting on it is another.

Customer 88

Customer eCommerce Shipping Customer Journey 88

Martech

MAY 5, 2022

By rewarding customers after they reach designated tiers, brands can foster engagement. She offered a fictional example of targeting a gamer who’s signed up for a trial, showing the power of a CDP for driving customer loyalty: “We want to make sure that he doesn’t churn. Using a CDP, we can help prevent it.

Customer 121

Customer Transform Customer loyalty User-Generated 121

Neil Patel

JANUARY 17, 2022

One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ? Hint: It’s more than adding “$FNAME” to your email marketing!). Here is what marketers need to know about personalized marketing.

Personalized Marketing 130

Personalized Marketing Branding Customer loyalty Transform 130

Duct Tape Marketing

AUGUST 15, 2024

He discusses leveraging psychological triggers like scarcity and social proof (here’s to you Apple, even with the planned obsolesce of their products they still manage record-breaking lines with every NPL) to drive sales and highlight the necessity of a solid post-launch strategy to sustain success and build customer loyalty.

Product 94

Product Transform Copywriting Customer loyalty 94

Marketing Insider Group

DECEMBER 7, 2010

Edelman, who is the co-leader of McKinsey’s Global Digital Marketing Strategy practice. It is transforming the economics of marketing and making obsolete many of the function’s traditional strategies and structures. For marketers, the old way of doing business is unsustainable.

Telemarketing 96

Telemarketing Inbound Marketing Transform Customer loyalty 96

Buffer Marketing

DECEMBER 14, 2023

Verneri Brander shares a comparison between Claude AI and ChatGPT for email marketing. He provides insights into how these AI tools can be used to create effective email marketing campaigns. Why this works : This approach works because it provides valuable insights into a trending topic (AI in email marketing).

Transform 137

Transform User-Generated Thought Leadership Copywriting 137

Neil Patel

AUGUST 31, 2021

Email Marketing. If you read a few posts on digital marketing, email marketing would be mentioned in most of them. One study suggests email generates $36 for every $1 spent , offering a shocking 3,600 percent ROI. Email marketing lets you reach potential customers directly.

SEO 145

SEO User-Generated Transform Social Media Marketing 145

Marketing Insider Group

DECEMBER 1, 2010

I wish I knew all the secrets so I could transform the world of B2B Marketing forever with a tell-all book. What I do know is that B2B Marketers have a ton of options today. Share: Read more from Strategy B2B Marketing , Digital Marketing , Marketing Innovation , Strategy 12 Comments Post a comment Diane K.

Transform 92

Transform Whitepaper Telemarketing B2C 92

Martech

JANUARY 31, 2022

Back in the Stone Age… …marketers tried hard to figure out how often they could contact their customers, usually via e-mail. Email marketing can cause inbox fatigue.” As people have become flooded with marketing emails over the past few years, they become irritated and sometimes ignore inboxes altogether.

Transform 98

Transform B2C Law Customer loyalty 98

Marketing Insider Group

JANUARY 11, 2021

Enhancing customer experiences. Building customer loyalty. You’ll be challenged, inspired, and transformed by what you learn at DigiMarCon from some of the world’s greatest innovators and thought leaders. Conferences cover a wide range of topics: social media, email marketing, creativity, analytics, and website strategy.

Digital Marketing 29

Digital Marketing Transform Logistics Marketing 29

Vertical Response

MARCH 22, 2024

This involves implementing strategies to drive traffic to your website through various channels like: influencer marketing social media SEO email marketing Remember, online businesses can operate 24/7. Remember, marketing your brand is not a one-time event but a continuous process that requires consistent effort and adaptation.

Affiliate Marketing 97

Affiliate Marketing Transform Shipping Education 97

Litmus

JULY 20, 2022

Early 2020 saw commerce transform as people transitioned to online shopping by necessity. For example, if a shopper has purchased a sweater, send an email with similar sweaters featuring different colors or patterns — or recommend a few skirts or pants to complete the outfit. Create individualized email experiences at scale.

Shoppers 90

Shoppers Transform Retail CRM 90

Vertical Response

JULY 3, 2023

In the highly competitive business landscape, savvy marketers or ambitious small business owners are always on the hunt for strategies to elevate customer satisfaction. To transform customers into fervent advocates for their brand. The ultimate goal? This is where the Net Promoter Score (NPS) comes into play.

Customer loyalty 64

Customer loyalty Transform Promotion Customer 64

Customers.ai

DECEMBER 29, 2023

Check out this chart from Yotpo based on their study “ The State of Customer Loyalty & Retention 2023 ”: It seems the real question here is, what wouldn’t brand-loyal customers do?!? While brand loyalty is something everyone wants, it’s not easy to get. It’s something all brands dream of. Don’t believe me?

Customer 79

Customer Transform Customer loyalty Outbound Marketing 79

Marketing Insider Group

MAY 10, 2010

Reach across the aisle – It is time to embrace both push and pull – centered around the customer in a truly integrated approach. Define your Social Strategy - There are 3 simple steps: Listen, Respond, Engage across marketing, sales and support. Share your thoughts, post a comment.

Inbound Marketing 77

Inbound Marketing Telemarketing Transform Customer loyalty 77

Marketing Insider Group

MAY 10, 2010

Reach across the aisle – It is time to embrace both push and pull – centered around the customer in a truly integrated approach. Define your Social Strategy - There are 3 simple steps: Listen, Respond, Engage across marketing, sales and support. Share your thoughts, post a comment.

Inbound Marketing 77

Inbound Marketing Telemarketing Transform Customer loyalty 77

Hubspot Marketing

OCTOBER 24, 2023

Machine learning, a subset of AI, is a powerful tool that's rapidly transforming marketing. Around 35% of marketers are using AI to simplify their jobs and automate tedious tasks, according to HubSpot’s latest research. Sephora built long-term customer loyalty with Sephora Virtual Artist.

User-Generated 134

User-Generated Price Retail Marketing 134

Marketing Insider Group

AUGUST 10, 2010

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.

Marketing Strategy 73

Marketing Strategy Telemarketing Customer loyalty Marketing 73

Neil Patel

JUNE 7, 2021

It’s about transforming your store into an experience. Google’s Father’s Day email promoting the Pixel 3 and Nest products is a fantastic example of how your e-commerce brand should approach email marketing. They’re creating promotions that offer massive discounts to dozens of products in their store.

Shoppers 102

Shoppers Fashion Marketing Marketers 102

Marketing Insider Group

AUGUST 10, 2010

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.

Marketing Strategy 68

Marketing Strategy Telemarketing Customer loyalty Marketing 68

Rock Content

MAY 28, 2020

Also, the practice has the potential to generate customer loyalty. Social media and email marketing campaigns are excellent for promoting case studies, but they must also be available on your website. We can split and transform a case study into several other types of content.

Transform 75

Transform User-Generated Customer loyalty Digital Marketing 75