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Urban digital transformation: Insights for marketers from global smart cities

Martech

As the CEO of a marketing and PR agency, I’ve observed a fascinating trend in recent years: Major cities around the world are undergoing digital transformations, not unlike the shifts we’ve seen in businesses. Marketers should take note because there are insights to be gained from these civic transformations.

Transform 112
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How Natural Language Generation Can Help Your Digital Marketing

Neil Patel

It transforms the data you have into natural-sounding text. Customer service: Enables chatbots to answer questions and follow up with personalized emails for a more ‘human’ approach. Plus, natural language generation’s capabilities have transformed recently, meaning improved accuracy. However, its capabilities don’t stop there.

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The Plain English Guide to Machine Learning vs. Deep Learning

Hubspot Marketing

Imagine that technology transforming not only entertainment and competition, but also being leveraged by every industry. Financial processes, data entry, fraud detection, and customer loyalty are only a few areas in which AI can make a tremendous difference. Applications and Advancements of AI. Better Living Through Automation.

Transform 145
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The future of loyalty: Metaverse, AI and post-pandemic challenges by Comarch

Martech

Our understanding of customer relations has undergone a remarkable transformation in recent years. In the face of the enduring impact caused by the Covid-19 pandemic and the imminent threat of an economic downturn, we are now reassessing the concept of brand loyalty and exploring new avenues to achieve it. 64%), the U.K. (59%)

Gen Z 106
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Top 10 B2B Digital Marketing Conferences to Attend in 2021

Marketing Insider Group

Enhancing customer experiences. Building customer loyalty. You’ll be challenged, inspired, and transformed by what you learn at DigiMarCon from some of the world’s greatest innovators and thought leaders. You can absorb new information and have enough energy left over to take care of responsibilities at work or home.

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Top AI use cases in marketing to elevate your 2024 strategy

Sprout Social

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. In this article, we explore AI use cases in marketing that are top priorities for teams as they tighten their seatbelts for 2024.

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The future of loyalty: Metaverse, AI and post-pandemic challenges by Comarch

Search Engine Land

Our understanding of customer relations has undergone a remarkable transformation in recent years. In the face of the enduring impact caused by the Covid-19 pandemic and the imminent threat of an economic downturn, we are now reassessing the concept of brand loyalty and exploring new avenues to achieve it. 64%), the U.K. (59%)

Gen Z 63