Marketing Insider Group

SEPTEMBER 21, 2020

Downloading an ebook or white paper. Customer loyalty. For example, customers who regularly open emails or who have downloaded an ebook or white paper would receive different email content than those who only engage occasionally or who are inactive. Subscribing to your newsletter. Publish Frequently.

Whitepaper 144

Whitepaper eBook Key Performance Indicator User-Generated 144

Marketing Insider Group

JANUARY 19, 2021

Before you begin setting goals and building content marketing strategies to grow your business, you must define your key performance indicators (KPIs). For example, your key metrics might include website traffic, email subscribers, and brand awareness if you’re a startup. White papers. Pillar pages.

Content Marketing 145

Content Marketing Whitepaper Key Performance Indicator Marketing 145

Marketing Insider Group

JULY 1, 2020

They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare. It is, in itself, helping to evolve what customers expect from the brands they interact with. Take Demandbase for example.

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Thought Leadership 145

Rock Content

AUGUST 6, 2023

However, you can benefit from identifying key performance indicators (KPIs) that can provide you with relevant information. Examples of lead magnets include whitepapers, e-books, checklists, free trials, webinars, or discount codes. Also, focus on ways to provide excellent customer service.

Key Performance Indicator 94

Key Performance Indicator Marketing Marketers Whitepaper 94

Lusha

NOVEMBER 11, 2024

Here are some tactics you can use to attract potential customers and capture their interest: Content Marketing : Create and share valuable content, such as blog posts, ebooks, whitepapers, and videos, to attract and engage your target audience. These are numbers that show your progress and help you make smart decisions.

Price 52

Price Key Performance Indicator Customer Acquisition Inbound Marketing 52

Litmus

DECEMBER 2, 2024

It should outline the email’s goals, audience, messaging, timing, key performance indicators (KPIs), and other important details. Every email campaign is an opportunity to learn more about what your subscribers like and what performs well.

Copywriting 63

Copywriting Email Marketing Key Performance Indicator Whitepaper 63

Marketing Insider Group

SEPTEMBER 14, 2023

Use key performance indicators (KPIs) to track the results of your content and make sure it’s serving the broader goals of your growth strategy over time. Your content team creates valuable content that can help your target customers – let’s say a whitepaper or an e-book. The way ABM works goes like this.

Content Marketing 134

Content Marketing Thought Leadership Gen Z Marketing 134