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AI Marketing Automation: An In-Depth Guide

Marketing Insider Group

These components work together to automate repetitive tasks, analyze vast amounts of data , and personalize marketing efforts. AI automation offers significant benefits to businesses, including increased efficiency by automating time-consuming tasks.

CRM 121
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Unlock the real value of genAI in martech

Martech

Disruptor platforms like ChatFactory or ChatSpot use genAI to reshape entire martech categories, reimagining core tools like content management systems (CMS) and marketing automation platforms (MAP). Automated video production tools enable businesses to scale video marketing without large teams.

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8 proven retention marketing strategies to boost customer loyalty

Use Insider

While acquisition marketing uses advertising, social media campaigns, and other promotions to attract new customers, retention marketing will rely on tactics like personalized marketing , loyalty programs, and top-notch customer service to keep existing customers on the hook.

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Personalized marketing: What it is, benefits & real-life examples

Use Insider

What is personalized marketing ? Personalized marketing (sometimes called one-to-one marketing or individual marketing) is a strategy designed to tailor the entire brand experience of visitors and customers to their needs, interests, and preferences. Survey answers, CRM IDs, and much more.

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Streamline Growth for Your Shopify Store With Growmatik’s Shopify Integration

GrowMatik

Growmatik is a marketing automation platform that seamlessly integrates with Shopify stores. With its Shopify integration, you can sync your store data with Growmatik in real-time, enabling targeted marketing campaigns, personalized customer experiences, and data-driven business decisions.

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Shopify Marketing Apps: 21 Essential Tools for Ecommerce Stores

Customers.ai

Whether it’s increasing conversions, automating workflows, or building customer loyalty, choosing the right apps can make a big impact. In this post, we’re spotlighting 25 Shopify marketing apps that every ecommerce brand should know about. A boost in repeat purchases and stronger customer loyalty.

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What does a marketing automation specialist do?

GrowMatik

The marketing automation specialist first defines an automation strategy according to the company goals. Then they should implement the strategy using the chosen marketing automation platform. Marketing decisions should be made from real world data and should be updated regularly. Lead management.