Welcome Software

FEBRUARY 26, 2025

For those that missed the event, want a refresh, or just can't get enough, here are the 9 key takeaways from each of the Content & Beyond sessions this year: 1) Keynote Your content strategy is worn-out. Here's the thing: your marketing strategy might be running, but stats show it's probably not running very efficiently.

Gen Z 52

Gen Z Energy Marketing Marketers 52

Marketing Insider Group

OCTOBER 13, 2020

Prometheus just brought us the next generation of fire. Not just from millennials, or Gen Z, who do truly want aligned values and to have purpose in their job, but society, in general, has changed. Marketing professionals already know how critical authenticity is. We also are dealing with a culture shift.

Gen Z 145

Gen Z Millennials CMO Marketing 145

Martech

MAY 13, 2022

Retailers, grocery chains, restaurants, and travel/hospitality businesses are all using mobile technologies to transform the way they market to and interact with customers. These include the ability to create mobile-focused ads, retarget mobile users, and track and analyze customer behavior on mobile devices.

Transform 126

Transform Gen Z Shoppers Retail 126

Sprout Social

APRIL 6, 2023

This automation can significantly lower time constraints while reducing customer service costs, so you can focus on optimizing your strategy. In this guide, you will learn how chatbots can help revamp your marketing strategies with more personalized experiences for your customers. What are chatbots?

User-Generated 98

User-Generated Marketing Marketers Gen Z 98

Power Digital Marketing

DECEMBER 5, 2022

TikTok started as the choice social media app for the younger set, first with Gen Z and now with up-and-coming Gen Alpha. Another significant reason to create a TikTok marketing strategy and take advantage of its advertising power for brand awareness and conversions. . Think again. . million active users by 2025.

Gen Z 52

Gen Z User-Generated Advertisers Advertising 52

Duct Tape Marketing

NOVEMBER 10, 2022

Laura Goldberg (10:56): And we have some of it now I do not to our customer marketing saying things like AI powered, cuz it doesn't mean anything, but it's like subject line suggestions and smart reporting and things like that. John Jantsch (18:17): Just don't do crappy marketing. It's called the Marketing Strategy Assessment.

Email Marketing 100

Email Marketing CMO Non-Profit Marketing 100