Martech

MAY 2, 2025

Accept the uncertainty of customer readiness Your sales team may want only to talk to customers who are at least 80% through their buying process, but you won’t be able to consistently locate these with certainty. Variability is due to the complexity of customer markets and has little to do with the quality of your efforts.

Non-Profit 84

Non-Profit Customer Journey Energy Customer loyalty 84

Adobe Experience Cloud Blog

JUNE 6, 2011

Today’s marketers need to factor this into their lead generation tactics in order to attract and convert these prospects into qualified leads. Here are five key areas leading marketers are paying attention to now. Content creation is essential to the B2B marketing mix. Create content through buyer personas.

Management 122

Management Marketing Mix Social Media Marketing Digital Marketing 122

Marketing Insider Group

SEPTEMBER 15, 2010

While none of those ideas are bad at all, I have found it helpful to use the following 4 Cs to guide marketers on the journey to successful social media marketing. They are: Customers: something that is missing from many social media plans is the focus on customers. And once you have a customer, you need to keep them.

Whitepaper 85

Whitepaper Telemarketing Customer loyalty Social Media Marketing 85

Litmus

NOVEMBER 4, 2020

In this blog post, we interview Shazad Beharry, Senior Manager, Customer Marketing at AutoNation. We take a peek behind the marketer and the email-first omnichannel remarketing strategy that won them their Email First Excellence Award. Senior Manager, Customer Marketing. Shazad Beharry. AutoNation.

Telemarketing 108

Telemarketing Law User-Generated Price 108

Exposure Ninja

OCTOBER 16, 2023

To help you out, we compiled a list of the most common marketing terms and some uncommon ones you can use to impress your colleagues. This could include a customer relationship management system, an email marketing platform, design software and analytics platforms.

PR 52

PR Marketers Marketing User-Generated 52

DirectMail2.0

MARCH 26, 2025

Transcript: 0:01 all right well let’s go ahead and get started welcome everyone to our webinar we are thrilled you have chosen to spend 0:07 some time with us today and we will not disappoint in today’s marketing ecosystem there are common struggles in 0:13 the pursuit of effective strategy and use of the direct mail marketing channels (..)

Whitepaper 52

Whitepaper Direct Mail Marketers Marketing 52