Customer Event Marketing Partner Marketing 
Martech
SEPTEMBER 16, 2024
Compare that with a traditional industry player that uses martech to deepen customer relationships and create exceptional experiences. Creating a successful martech strategy involves combining a clear understanding of the market with the ability to adapt. Sample goals: Host 10 regional events to generate new sales opportunities.
Hubspot Marketing
MAY 14, 2019
The Ultimate List of Types of Marketing. Account-based Marketing. Account-based marketing (ABM) is a hyper focused marketing strategy where teams treat an individual prospect or customer like its very own market. Affiliate Marketing. Conversational Marketing. Controversial Marketing.
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Pam Didner
SEPTEMBER 16, 2020
That’s not an easy feat as it requires to focus on the back-end and front-end, automation/workflows of customer journeys, and user-interface and creative design as a whole. In essence, digital marketing is a lot of work, as is demand generation and working with sales. VP of Marketing or CMO. Event Marketing.
Adobe Experience Cloud Blog
JULY 12, 2011
Every working day marketing executives need to juggle a dizzying array of programs and activities to reach target customers across a broad range of online and offline channels. From social media and other web channels, to email, direct mail, advertising, city tours, events, trade shows, webinars, and seminars.
Adobe Experience Cloud Blog
JANUARY 21, 2016
Today, you’re collecting information about your customers and prospects so it’s time to build a profile of each person in your audience and use that data to deliver customized content based on their interests and needs. Stacy Milman, Partner Marketing. Stacey Thornberry, Enterprise Field Marketing.
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