Litmus

JANUARY 23, 2024

Where to find great brands to subscribe to in the first place? Here are a few places Litmus’ own email team gets their inspiration from: 1. Good Email Code The go-to coding resource for Carin, our Email and Content Growth Marketing Manager, is Good Email Code. Customer Support: What are the most common questions from customers?

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Place Pharmaceutical Retail Email Marketing 97

Sprout Social

APRIL 28, 2021

The boom of social media as a customer care channel is unprecedented. Timely and transparent, social is a prime place for consumers to seek out answers and solutions. But many brands still struggle with social customer service. Listen: you can’t afford to treat customer care as secondary.

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Sprout Social

FEBRUARY 13, 2023

Collecting and managing customer data is ubiquitous in our digital-forward world. Customer data enables personalized social feeds and customer-centric marketing by making it easy to find your most engaged audience members. Yet, data breaches and opaque collection practices have also turned customer data into a minefield.

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Management Customer Transform CRM 115

SocialPilot

OCTOBER 14, 2024

Google Reviews appear right alongside your business listing on Google, persuading potential customers even before they visit your website. So, managing your reviews isn’t just a good idea; it’s a must. In this blog, we will share best practices for managing Google Reviews, a crucial aspect of your online business reputation.

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Rock Content

APRIL 24, 2023

Scripted is quickly becoming a popular platform for marketers and brand managers to create blog posts, articles, and other marketing materials. It also provides customer service that’s client-centered, so marketers can always have their questions answered and seek help during their projects. million writers to choose from.

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Sprout Social

JANUARY 29, 2024

A strong reputation management strategy can attract new customers and deepen existing relationships. Use this article to learn how to establish a comprehensive online reputation management strategy. What is online reputation management? Why does online reputation management matter?

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Martech

JUNE 6, 2022

The main purpose of a customer data platform is to merge all your customer data into one place, where you can orchestrate online and offline campaigns based on customer attributes, transactions, or behavior. You need to compare customer data scenarios with your use cases. Nothing is that easy.

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Hubspot Marketing

JULY 12, 2024

If you‘ve seen other posts I’ve written about community management, you know I used to manage a Facebook community for a TV station where I worked as a digital journalist. My experience gave me first-hand knowledge of why community management is important and why brands should invest in it. Still not convinced?

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Use Insider

JULY 12, 2023

About Roisin Roisin is the eCommerce Trading Manager at Clarins, where she’s been for the last two and a half years. With her passion for customer-centric strategies and commitment to continuously improving the customer experience, Roisin is a key player in shaping Clarins’ success in the competitive beauty industry.

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Hubspot Marketing

JULY 22, 2024

Over the last few weeks, I‘ve been writing extensively about community management , what it is, and why it’s essential. Let's dive into the pros and cons of community management. The Pros of Community Management 1. So, essentially: Community builds trust, and trust builds customer loyalty. And that's not all.

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Sprout Social

APRIL 15, 2024

While we hope any crisis management plan will remain in storage and never used—preparation is key. This comprehensive guide to crisis management will provide you with actionable tips on how to build a strategy to respond to any crisis efficiently and keep customers informed. Table of contents What is crisis management?

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Hubspot Marketing

DECEMBER 12, 2023

Sarah Johnston, founder and CEO of executive resume writing firm Briefcase Coach , says if you choose to include interests on your resume, focus on customization. “We Recruiters and hiring managers review countless resumes for every job role. Here are a few reasons why you should add your interests to your resume.

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Hootsuite

JANUARY 11, 2023

Good news: There are plenty of places to find cheap or free TikTok templates that can help you reduce the stress (and cost) of creating video content. Templates consist of a variety of different elements, including images, text, background music, and other multimedia components which can be customized to suit the user’s needs.

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Place User-Generated Price Entertainment 115

Hubspot Marketing

MARCH 3, 2023

Businesses build communities — or implement community management tactics at their companies — to build authentic relationships among their audiences, both external (customers, followers, etc.) What is the purpose of community management? Provide support for audience members, fans, and customers when they need it.

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Management User-Generated Analytics Branding 145

Marketing Insider Group

MARCH 9, 2023

If you work at a SaaS company, you might hit the content jackpot by turning customer usage data into an annual report that attracts media coverage and leads, for example, Zuora’s Subscription Economy Index or Marketing Insider Group’s blog post frequency research. It’s a beautiful thing when our employer is the data source.

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Sprout Social

JANUARY 10, 2024

However, complaint management can also be a growth opportunity, providing insights to improve your products, services or customer experience. It’s also an opportunity to become the ‘hero’ in your customer’s story. So, how do you manage complaints in a way that resolves your customers’ issues efficiently and effectively?

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Management Branding User-Generated Energy 116

Buffer Marketing

OCTOBER 24, 2024

This article shares seven strategies you can use (with software recommendations in between) to manage multiple social media accounts effectively. Create templates for repeatable post formats Do you know what the most efficient social media managers and creators do? Imagine how quick it would be to create similar posts.

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Management Social Media Marketing Energy Analytics 102

Hootsuite

OCTOBER 12, 2023

Wondering how to manage social media for your business when you don’t have the bandwidth or budget? Payroll, product development, and customer service often take precedence over managing multiple social media accounts. Without an active presence, customers may choose to shop elsewhere. 1 Social Media Tool Create.

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Sprout Social

MARCH 27, 2024

Translating reviews into actionable steps allows you to take control of your online reputation, identify areas for improvement and showcase your commitment to customer satisfaction. In this article, we cover what review management is, how it supports reputation management and what its benefits are. What is review management?

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Management Branding Customer loyalty Shipping 92

Sprout Social

APRIL 29, 2024

Reputation management services help businesses handle and avoid these situations, minimizing professional damage and guiding them through the storm. In this article, you’ll learn what an online reputation management service is, how they support businesses’ goals and our recommendations for the best providers in the market.

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Digital Marketer

DECEMBER 21, 2023

Now, imagine a place where millions of people endlessly sift through this vastness, promoting what’s worthy of the front page and removing what’s rubbish. Reddit is a great place to get quality (and free) feedback. Plus, we’re able to target potential customers who have already expressed interest in our industry. That’s Reddit.

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Management Branding Social Media Marketing Place 96

Sprout Social

JUNE 26, 2023

Enhanced customer satisfaction, high customer engagement, and increased revenue are good reasons to develop an omnichannel customer experience. It takes a strategic approach, continuous optimization, a customer-centric mindset and a well-planned omnichannel strategy to make it all possible.

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Litmus

SEPTEMBER 25, 2024

By aligning your marketing efforts to each stage, you can build stronger relationships, keep customers coming back, and make the most of every interaction.In By aligning your marketing efforts to each stage, you can build stronger relationships, keep customers coming back, and make the most of every interaction.In

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Hubspot Marketing

JULY 12, 2024

As consumer preferences change and technological advances offer more and more opportunities, community management strategies change alongside them. In this piece, I’ll go over community management trends to be aware of in 2024 and how you can adapt them for yourself. Community Management Trends in 2024 1.

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Management Communications User-Generated Price 98

Martech

APRIL 12, 2024

As a supporter of the program perspective for initiatives, I recognize the value of managing related projects, products and activities as a unified entity. While one-off projects have their place, they often involve numerous moving parts and in my experience, using a project-based approach can lead to crucial elements being overlooked.

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Hootsuite

MAY 16, 2023

Or at least be visible to your next potential customer. And that’s why social media reputation management is so important. Reputation management isn’t about controlling the narrative. It’s about listening to what customers say, learning from their feedback, and responding in a way that builds trust in your brand.

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Management Shoppers User-Generated Place 120

Adobe Experience Cloud Blog

SEPTEMBER 20, 2018

There has been one common thread in each of my customer conversations throughout the past two years, and that is the desire to deliver—and be part of—a seamless and unforgettable end-to-end customer experience. Today, we’re one step closer to making this a reality for our thousands of customers and partners worldwide.

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Econsultancy

DECEMBER 2, 2021

Altogether, it now seems an even more daunting task to unify datasets, create a single customer view and, in turn, deliver the personalised experiences that consumers have come to expect. So, how are marketers investing in data management? Taking ownership of the customer in a cookie-crumbling world.

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Sachs Marketing Group

DECEMBER 6, 2023

What is PPC campaign management? PPC campaign management involves overseeing and directing pay-per-click advertising campaigns. If your PPC ads aren’t driving your target audience toward your business, you may need to invest in PPC campaign management. What is PPC Campaign Management?

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Search Engine Land

MAY 9, 2024

As a result, online reputation management (ORM) will never be the same. A brand (business or personal) that triggers a knowledge panel on Google is very likely to be in a good place when it comes to the semantic part of ORM. User-generated content and Reddit Online reputation management needs to focus on what gets the attention online.

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Management User-Generated eCommerce Affiliate Marketing 104

Hootsuite

OCTOBER 9, 2024

The customer is always right. That’s why customer advocates — those who shout their love for your brand — are worth their weight in sales. We’re sharing how you can use social listening to increase customer advocacy, including six inspiration-worthy examples. What is customer advocacy? Where to find these zealous patrons?

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Search Engine Land

FEBRUARY 23, 2024

Without effective project management, this constant influx of work can quickly become overwhelming. There is a significant difference between removing dead weight and smart redirections and link management. After each meeting, promptly log all action items in a project management tool. for all regions or all websites)?

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Litmus

APRIL 29, 2022

Your prospect or customer inherently gives you permission to know more about them. But email subscribers are probably engaging in your app, social media, on your website or in a physical store or place of business, too. You’re playing the long game when you’re building first-party data–but it shouldn’t feel that way to your customers.

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Place B2C Email Marketing Retail 98

verse.ai

OCTOBER 30, 2024

Imagine this: you’ve done everything to attract a customer, but they walk away because of preventable mistakes in their journey with you. Rather than focusing on the dos, we’re flipping the script in this post to highlight the don’ts—what not to do if you want to keep your customers engaged, loyal, and happy.

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Customer Journey Customer Transform Communications 109

Sprout Social

AUGUST 21, 2023

Welcome to the internet — where your customers are talking and their words carry weight. As a business, managing Google reviews is a big deal. In this post, you’ll learn all about Google review management — from why it’s important to finding the best software to help you automate your strategy.

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Management Branding User-Generated Customer 88

Sprout Social

AUGUST 30, 2024

Strong digital customer service is an expectation, not an exception to the rule. Because the days of customers sitting on hold or reps saying “I don’t know” are long gone. Modern buyers expect customer care that’s swift, comprehensive and seamless. What is digital customer service? Translation?

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Hubspot Marketing

FEBRUARY 14, 2024

AI project management tools simplify decision-making, keep projects rolling, and streamline communications. Pick the right project management tool, and you could save hundreds — even thousands — per year. I started in digital project management nine years ago, and AI project management tools were unheard of. It was a lot.

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