Aspiration Marketing

DECEMBER 20, 2022

Does your organization have a game plan to engage with customers using that time-honored tool, social media? Maybe you've already dipped your toes into the waters of social media, and if so, that's a good start.

Social Media Marketing 246

Social Media Marketing Marketers Marketing Marketing Strategy 246

Buffer Marketing

FEBRUARY 18, 2025

These events tick one or more of these boxes: Relevant topics: You’ll walk away with strategies that actually work and insights on trends shaping social media, marketing, and business today. What to expect: Keynotes and panels covering TikTok strategies, SEO, and social media trends. And you know what?

Social Media Marketing 107

Social Media Marketing Price Energy Influencer Marketing 107

Marketing Insider Group

OCTOBER 23, 2024

Artificial intelligence (AI) is no longer a concept – it’s a driving force in social media marketing. As businesses look for more efficient ways to engage with their audience, AI marketing tools proved to be assets. But the role of AI in social media goes far beyond scheduling posts or analyzing basic data.

Social Media Marketing 72

Social Media Marketing Transform User-Generated Customer loyalty 72

Jeff Bullas

MARCH 1, 2023

They care about their clients’ success and it shows in their guarantee as well as their excellent customer reviews. Pricing Keyhole offers plans priced at $79 and $39 per month, as well as two plans that are custom-priced. Tagboard Tagboard is a unique hashtag tool that works a bit differently.

Social Media Marketing 321

Social Media Marketing User-Generated Price Analytics 321

SocialPilot

FEBRUARY 3, 2025

And building a strategic social media marketing funnel is the thriving secret for brands that succeed. billion social media users globally, your target audience is bigger than ever, but so is your competition. Just posting and hoping will not turn your followers into customers. With over 5.22

Social Media Marketing 76

Social Media Marketing User-Generated Marketers Marketing 76

Social Media Examiner

JULY 25, 2024

UGC is […] The post UGC Strategy: Boosting Visibility and Sales With Customer Content appeared first on Social Media Examiner. In today's digital age, UGC has become a powerful tool for businesses to connect with their audience and build brand loyalty.

Customer 145

Customer User-Generated Branding Social Media Marketing 145

SocialPilot

FEBRUARY 13, 2025

TRY SOCIALPILOT NOW 4 Key Benefits of Using Hashtags in Social Media Marketing Hashtags provide additional context and branding edge to your posts. For example, a customer tagging your brand with #MyFitnessJourney can inspire a new campaign hashtag. The post How to Use Hashtags Effectively in Social Media Marketing?

Social Media Marketing 86

Social Media Marketing User-Generated Marketers Marketing 86

Hootsuite

OCTOBER 9, 2024

The customer is always right. That’s why customer advocates — those who shout their love for your brand — are worth their weight in sales. We’re sharing how you can use social listening to increase customer advocacy, including six inspiration-worthy examples. What is customer advocacy? Hint: Listen up. The result?

Customer 106

Customer Food Transform Health 106

Marketing Insider Group

JANUARY 20, 2025

Goals of Organic Social Media Marketing Organic social media marketing serves a universal purposebuilding relationships and delivering valuebut the goals for B2C and B2B brands take distinctly different paths. Understanding these differences is core to crafting an audience-focused strategy.

B2C 59

B2C Social Media Marketing Transform Whitepaper 59

Social Media Examiner

SEPTEMBER 12, 2024

Wondering how to create a compelling brand video that tells your unique story and drives deeper connections with potential customers? In this article, we’ll explore how to craft an engaging brand video that forges emotional connections and accelerates your marketing efforts.

Branding 144

Branding Customer Social Media Marketing Marketing 144

SocialPilot

MARCH 9, 2025

Initiate a Strong Brand Identity Across Social Media Your brand identity is what sets you apart from other businesses its the unique persona, style, and messaging. Your logo, color palette as per your brands tone, target audience interactions, and everything else shapes how your potential customers see you.

Real Estate 45

Real Estate Social Media Marketing Marketing Strategy Transform 45

Sachs Marketing Group

OCTOBER 2, 2024

This strategy also taps into the increased holiday shopping traffic, potentially attracting new customers and enhancing brand recognition during a key retail period. Tailored marketing campaigns can attract holiday shoppers during the Thanksgiving season, encouraging customer loyalty and repeat purchases.

Customer 97

Customer Retail eCommerce Shoppers 97

Martech

FEBRUARY 1, 2024

Predictive behavioral analysis, sentiment analysis and influencer discovery are ways a marketer might leverage AI to develop a social media strategy that prioritizes a highly tailored and relevant audience experience. Generate custom, branded visuals. Repurpose top-performing posts. The keyword here is “suggest.”

Social Media Marketing 142

Social Media Marketing Gen Z User-Generated Marketers 142

Buffer Marketing

JULY 24, 2024

You’re spinning multiple plates at once as a social media marketer. This article will share ten social media marketing tasks you can automate to free up some headspace and clear up that to-do list. What is social media marketing automation (and why should you care)?

Social Media Marketing 114

Social Media Marketing User-Generated Influencer Marketing Management 114

Calvyn Lee Blog

NOVEMBER 14, 2024

In a compelling session at the conference, international brand consultant Frank Vinchon shared valuable insights on creating meaningful social media engagement. As he aptly put it, “Don’t ask them to follow you.

Social Media Marketing 130

Social Media Marketing Customer loyalty User-Generated Communications 130

SocialPilot

SEPTEMBER 5, 2024

Many of our users have enjoyed immense bookings by prompting their travel agencies on social media the right way. We have bought the secret strategies they have implemented in their social media marketing plans to gain success. User-generated content generates more sales and does not require much work.

Promotion 108

Promotion Social Media Marketing User-Generated SEO 108

Hubspot Marketing

JANUARY 8, 2025

As a content pro (and former social media manager), Ive got you covered. Lets talk about what a good social media marketing budget looks like, who should be involved, and how you can data-charge your approach. Table of Contents What is a social media budget? Lets drill down even further.

Social Media Marketing 131

Social Media Marketing CMO Finance Health 131

Aspiration Marketing

AUGUST 5, 2024

In an era where social media dominates our conversations, a whopping 96% of your customers won’t tell you they are unhappy with your services but will speak about their disappointment on at least one social platform.

Customer 251

Customer Product Branding Social Media Marketing 251

Buffer Marketing

FEBRUARY 12, 2025

Social media marketing has become a necessity in most businesses' toolkits today. If you’re saying, “But we sell to other businesses, not individuals, why do we need to practice social media marketing?” Here’s why: B2B social media marketing is more complex.

B2C 93

B2C Social Media Marketing User-Generated Entertainment 93

Marketing Insider Group

AUGUST 27, 2024

Surveys can provide direct feedback from customers, while focus groups offer deeper insights into customer perceptions and behaviors. Industry reports help you stay informed about market trends and competitor activities. Website Optimization A digital marketing strategy starts with website optimization.

Manufacturing 124

Manufacturing Whitepaper Marketers Marketing 124

Sprout Social

JANUARY 31, 2025

Artificial intelligence (AI) is supercharging social media marketing. Think of AI social media tools like Sprout Social as your marketing pit crew. They can fine-tune your social media engine, swap out tired tactics and keep you running at peak performancethey just cant drive the car.

Social Media Marketing 112

Social Media Marketing User-Generated Food Branding 112

Sprout Social

SEPTEMBER 10, 2024

The world of social media marketing is in a permanent state of change. In a system of very few constants, there is one: For as long as there have been social marketers, there has been a perpetual desire for more time and resources. One algorithm or another is always in retrograde. With that level of activity.

Social Media Marketing 121

Social Media Marketing User-Generated Education Customer 121

Sprout Social

JANUARY 24, 2025

Social media is where culture thrives. As UK social media marketers, we love navigating this ever-changing landscape, but staying ahead of the curve isn’t easy. Whether you’re a social media manager for a UK brand or a global powerhouse, the coming year is going to be a wild ride.

Entertainment 102

Entertainment Transform Social Media Marketing Health 102

Social Media Examiner

FEBRUARY 27, 2025

Looking for ways to improve customer retention and acquisition through social platforms? In this article, you'll discover how to implement a social care strategy that enhances customer experience and drives business growth.

Customer 80

Customer Social Media Marketing Marketing Marketers 80

SocialPilot

DECEMBER 23, 2024

But, did you know: In Hubspot’s 2023 survey on The State of AI in Marketing, it was revealed that 33% of marketers use AI for idea generation, 28% for copywriting, 26% for creating marketing images, and 25% for summarizing texts. These statistics confirm that AI is becoming a non-negotiable for social media marketing.

User-Generated 124

User-Generated Social Media Marketing Promotion Transform 124

Buffer Marketing

APRIL 1, 2025

Some people didn’t think the marketing department would kill their biggest asset; others said their brand was just bonkers enough to do it. Key takeaways : If your social media marketing efforts don’t have a face yet, it might be time to consider giving it one — with loads of personality.

Social Media Marketing 67

Social Media Marketing User-Generated Entertainment Product 67

Hubspot Marketing

JANUARY 22, 2025

Benefits and Drawbacks of Organic Marketing What are the benefits of organic marketing? Well, overall, it creates a better, less intrusive customer experience , establishes trust with your target audience by sharing real value, and uses low-cost mediums and tactics. Some of the perks of organic social media?

Gen Z 117

Gen Z Social Media Marketing User-Generated Inbound Marketing 117

Hootsuite

NOVEMBER 28, 2024

Pinterest marketing is a type of social media marketing where brands aim to build awareness and reach new audiences for their products or services on Pinterest. Affiliate marketing on Pinterest is a revenue-sharing process where Pinners earn a small commission from the clicks or sales they generate for a brand.

Gen Z 115

Gen Z Affiliate Marketing Fashion Social Media Marketing 115

Buffer Marketing

NOVEMBER 14, 2024

Adding a relevant keyword is also an opportunity to tell who you are and what you sell to potential customers at a glance — since it’s the first thing someone sees when they land on your profile. But it’s what makes or breaks your first impression on potential followers and customers.

Social Media Marketing 118

Social Media Marketing Education Analytics Entertainment 118

Businesses Grow

SEPTEMBER 30, 2024

“But I don’t feel comfortable with it and would rather spend my time talking with customers.” ” She spread her arms to indicate this sacred space where she sits in her shop, sipping wine with customers. ” Obviously, this anti-social media strategy has worked well.

Social Media Marketing 112

Social Media Marketing Marketers Marketing Education 112

Sprout Social

SEPTEMBER 17, 2024

Those who see social media marketing as a key part of their customer engagement strategy and those who view it as a nice to have. The importance of social media in UK retail has only grown. In a 2022 report, it was found that 78% of consumers in the UK have upped their social media usage in the past year.

Retail 118

Retail Shoppers User-Generated Customer Journey 118

Buffer Marketing

FEBRUARY 17, 2025

Your job as a social media manager is to convert the raw data of social media metrics into something easily understandable for you, your team, and your executives. On the other hand, your social media team doesn’t need to know the thought process behind your social media marketing strategy.

Transform 113

Transform Analytics Social Media Marketing Key Performance Indicator 113

Marketing Insider Group

SEPTEMBER 24, 2024

Social media marketing has become a cornerstone of business success, offering unprecedented opportunities to connect with audiences, build brand awareness, and drive growth. Image Source This article examines 12 essential traits that can help you survive and excel in the competitive world of social media marketing.

Transform 78

Transform Social Media Marketing Whitepaper Marketers 78

SocialPilot

FEBRUARY 6, 2025

Youre not alone, 90% of customers do the same. A glowing review can do wonders for your business, attracting new customers, building reputation, and driving sales while a negative one can deter potential customers. But heres the trickknowing where to list your business for customer reviews. You look at reviews, right?

Real Estate 66

Real Estate Customer Food User-Generated 66

SocialPilot

JULY 24, 2024

In this blog, we will walk you through some of the key metrics social media teams track to achieve their marketing goals. From engagement metrics to paid social metrics to customer support metrics, this resource guide has it all. What are Social Media Metrics? Be sure to check it often. Don’t get it?

Key Performance Indicator 111

Key Performance Indicator User-Generated Analytics Advertising 111

Buffer Marketing

DECEMBER 5, 2024

Where do you turn for meaningful stats on your social media marketing ? I'm grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media. Social media analytics tools are usually used to complement social media management tools.

Analytics 104

Analytics Price Social Media Marketing Key Performance Indicator 104

Martech

JANUARY 16, 2025

billion on marketing. Theres no significant differentiator among the GenAI offerings, which means customers will look at price first. This solution enables retail media networks to build and activate AI-enhanced custom audiences across various media channels. I doubt OpenAI is spending $1.3

Non-Profit 111

Non-Profit Direct Mail eCommerce User-Generated 111