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Agency earns 43 awards from Advertising Club of Connecticut

Adams & Knight Marketing

Adams & Knight, an integrated digital marketing agency in Avon, Connecticut, won 43 awards across all categories at the 63 rd Annual Advertising Club of Connecticut Awards Show, including two best of industry awards. Maislen is a 37-year industry veteran with extensive copywriting experience for a variety of clients and mediums.

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What Types Of Marketing Are There?

InTouch Marketing

Here are some of the hottest types of marketing in 2024, and why if you’re using a megaphone to capture potential customers’ attention, you’re likely missing the mark in today’s age where interruption marketing is becoming increasingly ineffective. The synergy of these types of digital marketing components is a powerful force.

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Effective Marketing Strategies: Elevate Your Brand & Maximize ROI

Vertical Response

Key Takeaways Effective marketing strategies encompass creating value, understanding customer needs, and building strong brand-customer relationships through various channels such as market research, branding, promotion, and analytics.

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Marketing Mistakes: How To Avoid The Ego Trap In Digital Marketing

Marketing Insider Group

Avoid The Ego Trap In Digital Marketing. In the old day s of traditional marketing, you conducted some research, consulted with your colleagues and agency partners and in the end, decisions were often made on gut feeling. The promise of Digital Marketing was going to change all that. How hard could it be?

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How to scale personalization efforts with data-driven marketing

Martech

Adopt data-driven marketing strategies. While “data-driven marketing” sounds like a commonplace tactic, it’s actually a relatively new way of structuring campaigns. Traditional marketing relied on assumption-based strategies to figure out what customers wanted. Source: Tristan Silhol.

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Marketing Mistakes: How To Avoid The Ego Trap In Digital Marketing

Marketing Insider Group

Avoid The Ego Trap In Digital Marketing. In the old day s of traditional marketing, you conducted some research, consulted with your colleagues and agency partners and in the end, decisions were often made on gut feeling. The promise of Digital Marketing was going to change all that. How hard could it be?

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How to Navigate Google Analytics Like a Pro (Way Beyond the Basics)

Neil Patel

When properly set up and used, it allows you to break down your website traffic and gather vital information to power your digital marketing strategy. Knowing where your website visitors come from is a critical element of running and managing digital marketing campaigns. They only scratch the surface.

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