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10 top marketing podcasts for 2024

Martech

There are a lot of marketing podcasts out there, so how do you know which ones to listen to? Here are 10 — listed in alphabetical order — that cover everything from content from AI to marketing ethics and more. These are some of the questions that Mikhail Myzgin explores in his podcast, “Ethics in Marketing.”

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Why traditional marketing systems can’t keep up with AI and what to do about it

Martech

Workflows are set up to hand off from one specialty to another, with the assumption that each specialty has unique skills that they apply to the marketing work. Marketing teams’ focus shifts toward managing automation streams, streamlining processes and running tests to deliver faster results and improved outcomes.

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How can the AI Content Wizard be used to craft ideas and create efficient content outlines?

Rock Content

Whatever your case, seeking solutions to optimize and speed up marketing tasks is a constant. We live the day-to-day of digital marketing and we are always striving to create tools that make it increasingly practical and automated. Here at Rock Content, it’s no different. You can check the full article here.

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“Understanding Hallyu: The Impact of Korean Pop Culture” by Sanya Anand and David Seyheon Baek

The Marketing Journal

The Korean Wave, also known as Hallyu, represents a significant cultural phenomenon characterized by the global dissemination and popularity of various facets of South Korean culture, including music (K-pop), television dramas (K-dramas), films, fashion, cuisine, language, and beauty trends.

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Direct Response Marketing Guide: Top Strategies, Techniques, and KPIs

Customers.ai

Here’s an example – an online educational platform engaged a potential learner interested in a digital marketing course. They began with an immediate thank-you email, followed by educational content on digital marketing careers, and then a personalized offer for a free trial class.