Sachs Marketing Group

FEBRUARY 11, 2025

10 Digital Marketing Ideas for Doctor’s Offices In todays digital age, having a strong online presence is no longer optionalits essential. For doctors offices, this means leveraging digital marketing strategies to attract new patients, retain existing ones, and build trust within the community.

Digital Marketing 52

Digital Marketing Health Marketing Marketers 52

Sachs Marketing Group

JANUARY 13, 2025

The digital marketing landscape is constantly evolving, driven by rapid technological advancements, shifting consumer behaviors, and ever-changing algorithms on search engines and social media platforms. Adaptability in a Fast-Changing Digital Environment The only constant in digital marketing is change.

Digital Marketing 52

Digital Marketing Influencer Marketing Customer Journey Social Media Marketing 52

Trade Press Services Newsletter

MARCH 6, 2025

Whether looking for a new opportunity, seeking a promotion, or showcasing your thought leadership accomplishments, optimizing your resume can help you stand out in a competitive marketplace. Strike a Balance. Having relevant technical skills can set you apart from other candidates.

Transform 243

Transform Thought Leadership Communications New Technology 243

Marketing Insider Group

APRIL 11, 2023

Before you succumb to the hype and hire a social media intern or go all out with paid search ads, you need to consider digital marketing services. There’s no better way to optimize your website than to work with digital marketing experts. Why Spend Your Budget on Digital Marketing Services?

Digital Marketing 142

Digital Marketing Whitepaper Copywriting Real Estate 142

Hubspot Marketing

NOVEMBER 30, 2022

Enter digital marketing — in other words, any form of online marketing. At HubSpot , we talk a lot about inbound marketing as a really effective way to attract, engage, and delight customers online. But we still get a lot of questions from people all around the world about digital marketing.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing PR 145

Marketing Insider Group

MAY 22, 2023

If we weren’t testing out the best ChatGPT prompts for digital marketing, could we really call ourselves digital marketing experts in 2023? More specifically, we understand the importance of crafting effective ChatGPT prompts for digital marketing to receive a well-rounded, quality response.

Digital Marketing 27

Digital Marketing Promotion User-Generated Marketing 27

Marketing Insider Group

MAY 17, 2023

The remarkable convenience of digital communication means that you have to worry about evolving methods of self-promotion more than ever. If you want to know what works best, you should look to successful digital marketing examples. Take a look and discover a winning strategy for your next digital marketing campaign.

Digital Marketing 27

Digital Marketing Affiliate Marketing Marketing Marketers 27

Calvyn Lee Blog

JANUARY 10, 2024

Creating a topical map for digital marketing niches, or for your Digital Marketing agency’s website is a strategic approach to organize content, improve user experience, and enhance search engine visibility. For example: yoursite.com/digital-marketing/seo/on-page-optimization 9.

Digital Marketing 130

Digital Marketing Marketing Marketers Social Media Marketing 130

Marketing Insider Group

MAY 15, 2023

If you’re a business owner, marketing professional, or digital enthusiast, you already know how important it is to perfect your B2B digital marketing strategy. But why is digital marketing so important? If you’re ready to perfect your B2B digital marketing strategy, you’re in the right place!

Digital Marketing 135

Digital Marketing Whitepaper Marketing Marketers 135

Marketing Insider Group

AUGUST 27, 2024

Digital Marketing Strategies Digital marketing is a cornerstone of successfully promoting a manufacturing company. Website Optimization A digital marketing strategy starts with website optimization.

Manufacturing 124

Manufacturing Whitepaper Marketing Marketers 124

Marketing Insider Group

MAY 10, 2023

How can a digital marketing agency help you stand out in a crowded market? A digital marketing agency can help you gain visibility or, at a minimum, keep up with your competitors. Statistics show that most companies are increasing their marketing budget because of a demonstrable return on investment.

Digital Marketing 134

Digital Marketing Price Marketing Marketers 134

Hootsuite

NOVEMBER 7, 2024

Loyalty boosts customer lifetime value, reduces acquisition costs, and generates powerful word-of-mouth promotion. Of course, as social marketers know, relationship-building is where digital marketing truly shines. Yes, you’re a brand, and you’ll want to post some promotional content. The question?

Branding 119

Branding Customer loyalty User-Generated Promotion 119

Martech

DECEMBER 17, 2024

I think there are two big changes coming for folks using Apple Mail, said Brian McKenna, vice president of CRM at digital marketing agency DMI Partners. The new Apple Mail tabs are expected to be: primary, transactions, updates and promotions. Your content planning has to have more non-promotional content. McKenna said.

Email Marketing 114

Email Marketing Copywriting User-Generated Promotion 114

Marketing Insider Group

JANUARY 8, 2025

Native advertising is a subtle yet valuable approach that blends promotional content seamlessly into the format of the platform it appears on. This article explores how native advertising is changing digital marketing and delivering measurable results for businesses of all sizes. What is Native Advertising?

Advertising 114

Advertising Advertisers Promotion Entertainment 114

Martech

SEPTEMBER 24, 2024

But I’m seeing a pullback of resources from digital marketing, which has been the historically winning solution. The cornerstone of that solution is email marketing. If you’re the CMO or VP of marketing, ask whether your transactional programs come close to that standard. If not, you have work to do.

CMO 123

CMO Email Marketing Influencer Marketing Promotion 123

Vertical Response

SEPTEMBER 1, 2024

Email marketing lets you communicate directly with your audience to promote products and build brand loyalty. It offers one of the highest returns on investment in digital marketing and allows you to control your customer list, avoiding reliance on social media algorithms. The benefits of email marketing are manifold.

Email Marketing 105

Email Marketing Marketing Strategy Marketing Marketers 105

Calvyn Lee Blog

NOVEMBER 24, 2023

Review Your Overall Digital Marketing Maturity To determine readiness to adopt new innovations like AI, start by assessing overall digital marketing maturity. Most rate themselves at just Level 1 or Level 2 when evaluating their digital marketing sophistication.

Transform 130

Transform Digital Marketing Key Performance Indicator User-Generated 130

SmartBrief - Marketing

AUGUST 13, 2024

Key topics covered: Leadership strategies and innovation in marketing Global marketing initiatives, insights and policies Big ideas and trends that speak directly to CMOs Subscribe to ANA SmartBrief for Marketing Leadership here. IAB SmartBrief For digital marketers, advertisers and media professionals.

Market Trends 105

Market Trends Advertising Advertisers Digital Marketing 105

Search Engine Land

JULY 15, 2024

Content marketing is defined here on Search Engine Land by Julia McCoy as follows: “Content marketing is the process of planning, creating, and distributing relevant, valuable content (like blogs, videos, podcast episodes, ebooks, guides, and more) with the intent of attracting and engaging a specific audience.”

SEO 98

SEO Content Marketing Entertainment PR 98

Search Engine Land

OCTOBER 27, 2023

Prompt: Create a content marketing and SEO plan for a digital marketing agency. Answer: Creating a comprehensive content marketing and SEO plan for a digital marketing agency requires careful consideration of various factors. You are an experienced digital marketing and SEO professional.

Digital Marketing 118

Digital Marketing SEO User-Generated Thought Leadership 118

Hubspot Marketing

MARCH 11, 2025

You need to do what I call omnipresence marketing. Digital marketing is just one arm of it, Waters explains. So while omnichannel refers to coordinating your marketing across all of your digital channels, omnipresence means you include the real world. If that reflexively made your wallet pucker, you can relax.

Marketing 107

Marketing Marketers Digital Marketing Promotion 107

Backlinko

NOVEMBER 8, 2024

What are the 4 Ps of marketing? For over 60 years, these four elements have been the cornerstone of many successful marketing strategies. We’re talking about: What you’re selling (product) How much it costs (price) Where people can buy it (place) How you tell people about it (promotion) Simple, right? Nailed place and promotion.

Price 111

Price Real Estate Promotion Food 111

Martech

JULY 18, 2024

Here are the top trends for digital marketers to consider as they plan for holiday sales in the coming months. Although the event is hosted by ecommerce giant Amazon, other chain stores and specialty retailers ran concurrent promotions. retail sites across 18 product categories.

eCommerce 119

eCommerce Retail Shoppers Health 119

Hubspot Marketing

JULY 22, 2024

Here's an example: if you found that one of your competitors employs stronger social media marketing strategies , you might add "We'll post 3 times per week on our social media profiles" under "Promotion." Here’s a marketing budget template to get started. Execution : This third phase is all about your project launch.

Marketing Plan 106

Marketing Plan Social Media Marketing Marketing Marketers 106

The Marketing Operations Leader

JANUARY 2, 2025

Tangible Steps: Enroll in Online Courses: Platforms like Coursera, LinkedIn Learning, HubSpot Academy, marketingops.com, and Maven offer free and paid courses on marketing automation, CRM tools, campaign management, and project management. Her focus on mentorship resulted in two promotions within her team.

Non-Profit 130

Non-Profit CRM Thought Leadership Marketing 130

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. Curious about where things are heading? billion monthly users.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Vertical Response

AUGUST 25, 2024

Effective channels for holiday promotions include email marketing, social media contests, and Instagram Stories. Instagram Stories can feature deals and promotions via bio links and shoppable posts. Email Marketing Campaigns for Holidays Email marketing remains highly effective for holiday promotions.

Marketing Strategy 105

Marketing Strategy Non-Profit Shoppers Shipping 105

Martech

JULY 30, 2024

Email marketing is a powerful method for nurturing leads and converting them into customers. Through targeted email campaigns, businesses can sustain direct communication with their audience, deliver personalized content and efficiently promote their products or services. For example, businesses earn an average of $5.78

CRM 110

CRM Marketing Marketers Customer loyalty 110

Search Engine Land

AUGUST 14, 2024

Khan said the rule will “protect Americans from getting cheated, put businesses that unlawfully game the system on notice, and promote markets that are fair, honest, and competitive.” ” What’s next. The rule will take effect 60 days after its publication in the Federal Register. The big picture.

Digital Marketing 95

Digital Marketing Promotion Advertisers Advertising 95

Jeff Bullas

JANUARY 10, 2023

And in this article, we’ll explore the role influencers play when marketing your business. What is influencer marketing? Influencer marketing is a relatively new digital marketing strategy that involves using celebrities or influencers to promote a brand or product through social media.

Inbound Marketing 309

Inbound Marketing Gen Z Influencer Marketing Millennials 309

Hubspot Marketing

NOVEMBER 18, 2024

percent of marketing agencies and brands invest 10 to 20 percent of their marketing budget into influencer marketing. Interestingly, 26 percent are leaning into it by devoting more than 40 percent of their budget to this digital marketing activity. After all, marketing budgets vary.

Influencer Marketing 129

Influencer Marketing Price Affiliate Marketing Millennials 129

Martech

MARCH 11, 2025

Understanding how AI Overviews function and implementing strategies to enhance brand visibility within this ecosystem is now necessary for digital marketing. This means brands have less control over how their content is displayed and interpreted.

Transform 121

Transform User-Generated SEO Branding 121

Marketing Insider Group

SEPTEMBER 3, 2024

In this guide, we’ll explore some ways that your nonprofit can leverage digital marketing strategies to engage and inspire the next generation of supporters. Digital fatigue occurs when audiences grow overwhelmed and mentally exhausted by digital messages, leading to them paying less attention to or ignoring them.

Gen Z 72

Gen Z Marketing Strategy User-Generated Health 72

Search Engine Land

JULY 29, 2024

Change is the only constant in today’s rapidly evolving digital marketing landscape. As GEO and its effects on SEO and digital marketing continue to evolve, we’ll cover the basics to equip you with the knowledge to navigate these dynamic changes and stay ahead.

Transform 131

Transform User-Generated SEO Law 131

Hubspot Marketing

NOVEMBER 14, 2024

I’m lucky if I open maybe ten percent of them — including anything promotional. Those companies did below the line (BTL) marketing right. Email marketing, direct mail, events — below the line marketing includes these and similar targeted tactics to convince and convert buyers.

Direct Mail 126

Direct Mail Marketing Marketers Email Marketing 126

Hubspot Marketing

OCTOBER 11, 2024

As a content writer in the digital marketing space, I spend a lot of time breaking down industry terms, concepts, and strategies, some of which can be more confusing or difficult to grasp than others. Best for: B2B2C partnerships in which both companies have a significant consumer-facing element.

Manufacturing 131

Manufacturing B2C eCommerce Marketing 131

Hootsuite

JANUARY 14, 2025

A Facebook Business Page is a public profile on Facebook that businesses, organizations, and public figures can use to promote themselves. This is also the spot to opt in or out of marketing and promotional materials. When youre ready, hit Done. Start posting! But what exactly does that mean in practice?

Analytics 109

Analytics User-Generated Social Media Marketing Management 109