Marketing Insider Group

MAY 15, 2023

If you’re a business owner, marketing professional, or digital enthusiast, you already know how important it is to perfect your B2B digital marketing strategy. But why is digital marketing so important? If you’re ready to perfect your B2B digital marketing strategy, you’re in the right place!

Digital Marketing 135

Digital Marketing Whitepaper Marketing Marketers 135

Hubspot Marketing

NOVEMBER 30, 2022

Enter digital marketing — in other words, any form of online marketing. At HubSpot , we talk a lot about inbound marketing as a really effective way to attract, engage, and delight customers online. But we still get a lot of questions from people all around the world about digital marketing.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Martech

MAY 2, 2022

” Get the daily newsletter digital marketers rely on. Many brands believe they can get by with a DevOps team, relying solely on IT professionals and developers to navigate the digital landscape. This has heightened the need for work management tools that help marketers navigate these new workflows.

Digital Marketing 116

Digital Marketing Whitepaper Marketing Marketers 116

Search Engine Land

JULY 23, 2024

Today, every business invests in digital marketing. Whether small or large, businesses either have an in-house team or outsource their digital marketing efforts to a third-party agency. Digital marketing is a broad term that encompasses many services. What results can you expect from each marketing effort?

Digital Marketing 87

Digital Marketing Whitepaper User-Generated Affiliate Marketing 87

Marketing Insider Group

NOVEMBER 25, 2020

If you’re not sure how to make your brand stand out, see what kinds of marketing tactics other B2B marketing professionals saw success with this year in our 2021 B2B Marketing Mix Report. Then, keep reading to learn about 4 ways can use digital marketing to stand out. So don’t wait, get in touch with us today !

Digital Marketing 142

Digital Marketing Whitepaper Communications Fashion 142

Marketing Insider Group

JANUARY 11, 2021

In 2021, many top marketing agencies and tech companies are still hosting digital marketing conferences. Some are virtual, while others are still planning (and we are all hoping for in-person B2B digital marketing events later in 2021. What pain points does your marketing department face regularly?

Digital Marketing 29

Digital Marketing Transform Logistics Marketing 29

Search Engine Land

MAY 14, 2024

This in-depth white paper reveals the essential technical SEO strategies you need to future-proof your online presence and skyrocket your search rankings – even during the most volatile algorithm changes. Visit Digital Marketing Depot to download Technical SEO Tips to Master Google Core Updates.

Whitepaper 81

Whitepaper Digital Marketing SEO Marketing 81

Search Engine Land

NOVEMBER 30, 2023

Visit Digital Marketing Depot to download T he Definitive Guide for Writing and Designing Emails That Convert. But breaking through crowded inboxes is harder than ever. The Definitive Guide for Writing and Designing Emails That Convert outlines professional tips and best practices for optimizing email strategy.

Whitepaper 84

Whitepaper Digital Marketing Marketing Marketers 84

Search Engine Land

MAY 11, 2023

While many marketers understand that SEO and SEM work better together, the relationship between organic and paid search is complex, and it can have significant consequences on your success in SERPs. This white paper from Semify provides practical insights on how to win in both categories by exploring the relationship between SEO and PPC.

Whitepaper 91

Whitepaper Digital Marketing SEO Marketing 91

Jeff Bullas

FEBRUARY 19, 2023

They’re not spitting out whole blog posts, books, or whitepapers. Instead, you can expect to generate copy for ads, email subject lines, product descriptions, and other short marketing copy that you are regularly testing for optimization purposes. For example, I used Anyword to analyze the headline of my digital marketing tools page.

Copywriting 276

Copywriting Whitepaper New Technology Digital Marketing 276

Rock Content

APRIL 27, 2020

Are you looking for some improvement in your marketing skills? Digital Marketing courses are a good option for you to understand what’s trending in the field and how to get better results with your strategy and manage your resources properly. Digital Marketing Full Course Bundle on Reliablesoft Academy.

Digital Marketing 112

Digital Marketing Inbound Marketing Non-Profit Whitepaper 112

Marketing Insider Group

SEPTEMBER 14, 2020

The world of digital marketing is constantly changing. Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. Take a look at the data and the numbers. Optinmonster).

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketing 134

Martech

OCTOBER 18, 2022

Digital marketing talent —especially those specializing in SEO, content, email marketing, and PPC— remains in top demand. If you’re looking to advance your career, change jobs, or expand your digital marketing team, Conductor’s 2023 Digital Marketing Salary Guide has you covered.

Digital Marketing 130

Digital Marketing Marketing Marketers SEO 130

Search Engine Land

MAY 30, 2023

How should B2B marketers use GA4? How should B2C marketers use GA4? This article explores a framework for maximizing GA4 to improve your digital marketing strategy. Explore what this means for optimizing the company’s digital marketing strategy. Download a white paper. Complete a tutorial.

Digital Marketing 111

Digital Marketing Marketing Strategy Gen Z Food 111

Marketing Insider Group

FEBRUARY 2, 2021

Chances are, not every digital marketing channel available to you will benefit your business. It all depends on your marketing goals, target audience, resources, budget, industry, and competition. To help you decide which channels to drop and which to add to your marketing plan this year, we’ve created a guide.

Digital Marketing 111

Digital Marketing Whitepaper User-Generated eBook 111

Martech

MARCH 20, 2024

But before you start to question and reinvent your email marketing strategy – you need to look at how well your deliverability is performing. Visit Digital Marketing Depot to download the 2024 Guide to Email Deliverability and learn why your emails might not be making it to your customers inboxes and what you can do about it.

Digital Marketing 124

Digital Marketing Marketing Marketers Email Marketing 124

Search Engine Land

MARCH 27, 2024

Whether you’re looking to craft engaging content, analyze data, or manage potential crises, this guide will help you harness the potential of AI to take your marketing efforts to the next level.

Digital Marketing 95

Digital Marketing Marketing Marketers SEO 95

Search Engine Land

NOVEMBER 15, 2023

GA4 provides: A new event-based data model for more accurate tracking across devices Streamlined account structure and reporting Advanced AI-driven insights and predictive analytics Simplified conversion tracking This new whitepaper from MoreVisibility walks through the key changes in GA4 and how they can benefit your business.

Digital Marketing 88

Digital Marketing Whitepaper Analytics Marketing 88

SocialPilot

FEBRUARY 9, 2024

If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. Social Media News + Matt Navarra Karissa Bell Sarah Frier Social Media Marketing Michael A. His post covers everything from Facebook ads to internet marketing.

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Martech

NOVEMBER 19, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, the B2B playbook is expanding. B2B marketers are finding their contacts on channels traditionally associated with consumer marketing.

Whitepaper 123

Whitepaper Digital Marketing Advertisers Advertising 123

Martech

SEPTEMBER 13, 2023

This practical SMS marketing guide from Cordial provides best practices and essential tips to help you build an effective SMS marketing strategy that drives new revenue streams and loyalty. Visit Digital Marketing Depot to download Strengthen Customer Loyalty with SMS Marketing.

Digital Marketing 133

Digital Marketing Customer loyalty eCommerce Marketing 133

Search Engine Land

NOVEMBER 29, 2023

Inside, you’ll find: Creative ideas for awareness-stage content like videos, podcasts and social posts Tips for driving leads with middle-funnel content like webinars and newsletters Guidance on final conversion content like case studies and product reviews Visit Digital Marketing Depot to download The Content Marketer’s Funnel from WordPress VIP. (..)

Digital Marketing 130

Digital Marketing Content Marketing Marketing Marketers 130

Search Engine Land

OCTOBER 11, 2023

Many marketing teams are operating blindly, making changes without measuring impact. This whitepaper from SearchPilot explains how SEO A/B testing provides a disciplined, data-driven approach to avoid losses and boost results. Seemingly insignificant changes waste time and money.

Digital Marketing 86

Digital Marketing Whitepaper SEO Analytics 86

Marketing Insider Group

DECEMBER 17, 2020

We use the word “content” all the time in B2B digital marketing. Companies that actively generate digital marketing content often focus on blogs and industry articles, which can be very effective, but aren’t the only types of content that exist. Whitepapers are typically denser than blogs but more concise than an eBook.

Whitepaper 142

Whitepaper eBook Marketing Mix Thought Leadership 142

Sachs Marketing Group

JANUARY 30, 2023

The legal industry has been slow to adopt digital marketing strategies compared to other sectors, but the trend is changing rapidly. Digital marketing can help law firms reach potential clients, increase brand awareness, and improve their reputation.

Law 92

Law Digital Marketing Whitepaper User-Generated 92

Search Engine Land

SEPTEMBER 13, 2023

This practical SMS marketing guide from Cordial provides best practices and essential tips to help you build an effective SMS marketing strategy that drives new revenue streams and loyalty. Visit Digital Marketing Depot to download Strengthen Customer Loyalty with SMS Marketing.

Digital Marketing 125

Digital Marketing Customer loyalty eCommerce Marketing 125

Martech

NOVEMBER 30, 2021

This has heightened the need for work management tools that help marketers navigate these new workflows. Fortunately, many marketers have been at work developing processes that allow them to work with those outside their own offices. They often integrate with other systems like digital asset management platforms and creative suites.

Whitepaper 126

Whitepaper Management Transform Digital Marketing 126

Martech

JUNE 6, 2022

Get the daily newsletter digital marketers rely on. When I downloaded your white paper using my current email address — greg.krehbiel@companyA.com — I changed from unknown to known (hurray!), As an alternative, let’s say the form to download the white paper included name and address.

Whitepaper 137

Whitepaper Management Customer Digital Marketing 137

Martech

NOVEMBER 9, 2023

Read the full report for an inside look at how your peers are managing this year’s pressures and get deep insights on: Intent data Buying groups High-quality leads Marketing metrics that matter This report unpacks the data and technology strategies setting high performers apart.

Digital Marketing 121

Digital Marketing Marketing Marketers Management 121

Martech

APRIL 6, 2023

Visit Digital Marketing Depot to download How Brands Can Get in the Game. You’ll learn how to use the gaming medium to level-up your marketing, gain a better understanding of in-game audiences, and which ad formats are most popular with consumers.

Digital Marketing 115

Digital Marketing Advertising Advertisers Marketing 115

Martech

NOVEMBER 15, 2023

Visit Digital Marketing Depot to download Build or Buy: Choose Your Own CDP Adventure. The post Build or buy your CDP? Compare the pros and cons appeared first on MarTech.

Digital Marketing 119

Digital Marketing Marketing Marketers Customer 119

Martech

MAY 15, 2024

Unprecedented changes in retail over the last four years have reshaped the industry’s digital customer experience—both in the way organizations do business and the preferences of shoppers.

Digital Marketing 126

Digital Marketing Customer Shoppers Retail 126

Martech

DECEMBER 6, 2023

Visit Digital Marketing Depot to download Content Matters 2023: MarTech Trends Report. The post The 2023 Content Marketing Report: See how AI is transforming the game appeared first on MarTech.

Transform 122

Transform Digital Marketing Content Marketing Marketing 122

Sachs Marketing Group

JULY 11, 2023

Creating a digital marketing strategy involves identifying your audience, defining your objectives, evaluating competitors, and determining your marketing channels. This is where a well-crafted digital marketing strategy comes in. What is a Digital Marketing Strategy?

Digital Marketing 75

Digital Marketing Marketing Strategy Whitepaper Health 75

Trade Press Services Newsletter

MAY 4, 2023

HubSpot Academy offers marketing certifications in SEO, social media marketing, automation, inbound marketing, digital marketing, digital advertising, growth-driven design, content marketing, email marketing, and more. To access some certifications, a Skillshop account is required.

Education 130

Education Whitepaper Inbound Marketing Social Media Marketing 130

Search Engine Land

JUNE 18, 2024

Visit Digital Marketing Depot to download Technical SEO Tips to Master Google Core Updates. Get the essential technical SEO strategies you need to future-proof your online presence and skyrocket your search rankings – even during the most volatile algorithm changes.

Digital Marketing 100

Digital Marketing SEO Marketing Marketers 100

Martech

JANUARY 21, 2022

“There is so much thrown at digital marketers,” she said. And every piece of data gives them insights on market trends and consumer behavior.”. ” Marketing work management: A snapshot. This has heightened the need for work management tools that help marketers navigate these new workflows.

Customer 141

Customer Whitepaper Transform Fashion 141