Martech

DECEMBER 18, 2024

In two decades of guiding B2B enterprises through digital trends and transformations, I’ve witnessed seismic shifts in consumer behavior. The first truly digital-native generation is solidifying its standing in the workforce and gaining increasing purchasing power. Theyre looking for partners to create a better future.

Gen Z 101

Gen Z Transform Health Entertainment 101

Hootsuite

MAY 2, 2022

Read on to discover some essential Instagram Reels stats that will inform your digital marketing strategy in 2022. Source: Hootsuite Digital Trends Report. Source: Google Trends. Source: Hootsuite Digital Trends Report. Meta’s continued faith in the platform suggests Reels is here to stay.

Gen Z 142

Gen Z Social Media Marketing Digital Trends Fashion 142

Digital Marketer

SEPTEMBER 23, 2022

Thus, it is ideal to incorporate video-based content in your digital marketing strategy to make the user stay longer on your webpage. Influencer Marketing Continues to Gain Popularity. We engage with the stories and posts of our favorite celebrities and influencers daily.

Market Trends 89

Market Trends Digital Marketing Transform User-Generated 89

Search Engine Land

APRIL 15, 2024

Brands that can manufacture these mentions through strategic activations around UGC campaigns, influencer marketing and owned content can effectively develop their share of search. Blogs, news and articles Written content on blogs and news sites often includes brand mentions, either as the primary focus or within broader topics.

Branding 99

Branding Manufacturing Real Estate PR 99

Marketing Insider Group

JANUARY 6, 2020

Adobe Marketing Summit. Adobe Summit brings together leaders in marketing automation, analytics, advertising, digital trends, and personalization for a series of over 400 interactive learning sessions and labs. ANA Masters of B2B Marketing. HubSpot’s INBOUND Marketing Event. Content Marketing Summit.

Marketers 20

Marketers Marketing eCommerce Social Media Marketing 20

Hootsuite

AUGUST 30, 2022

How do you adjust your marketing strategy to include Gen Z without turning away your existing audience, or worse, looking like you’re trying too hard? Here’s what you need to know about Gen Z to effectively market to this savvy, smart, and social-first generation. Influencer marketing. Practically infants.

Gen Z 109

Gen Z Millennials User-Generated Marketers 109