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14 of the Most Important TikTok Trends to Watch in 2022

Hootsuite

According to Hootsuite’s 2022 Digital Trends Report , the average amount of time an internet user aged 16 to 64 spends on social media is 2 hours and 27 minutes. Because so many TikTok creators are millennials or Gen Z, it’s refreshing (and fun) to see older people on the app. Infinity – Jaymes Young. graceegang.

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24 Gen Z Statistics That Matter to Marketers in 2022

Hootsuite

While the same number of Gen Zers as Millennials—both 84%—say marriage equality is either a good or neutral thing for society, Gen Z is more likely to say people using gender-neutral pronouns should be more accepted. This study grouped Gen Z and Millennials together, but the findings are clear: Short-form video is the future present.

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How to Use Social Media for Market Research

Hootsuite

So the company started releasing its products in Millennial-cool colors, targeting this new, surprising market of consumers. Trends come and go at a rapid-fire pace but watch for long enough, and you’ll start to understand what kind of content really thrives on each platform.

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29 Pinterest Demographics for Social Media Marketers [2022]

Hootsuite

If you’re looking for higher-spending millennials, for example, try Pinterest. Source: Hootsuite 2022 Digital Trend Report. Source: Hootsuite 2022 Digital Trend Report. Source: Hootsuite 2022 Digital Trend Report. Still, the millennial generation remains the platform’s median age.

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Only 23% of executives believe the speed at which they gain accurate insights is ‘very strong’, the Digital Trends 2021 report from Econsultancy and Adobe reveals. However, the Econsultancy and Adobe Digital Trends 2021 survey has identified some substantial barriers to success in marketing and experience.

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The 2023 Guide to Social Media for Law Firms and Lawyers

Hootsuite

Before setting up your profiles, grab our free Digital Trends report to learn why people use each network and all the demographic info you need to know. Facebook’s user metrics alone make it a great fit, since of the estimated 1 in 4 people currently experiencing a legal issue, half are Millennials. Work with older adults?

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