Marketing Insider Group

JANUARY 4, 2016

Marketing has undergone a major transformation in the last few years, responding to new technologies and changes in consumer behaviors and attitudes. Digital marketing and automation are just some of the new skills and technologies successful marketers need to learn today to better understand and help their consumers.

Digital Trends 75

Digital Trends Transform New Technology Digital Marketing 75

Martech

AUGUST 19, 2024

Reaching your B2B audience gets challenging each year as competition increases and digital trends evolve. New technologies and changing buyer behaviors demand that marketers stay adaptable and innovative. For small teams, account-based marketing ( ABM ) simplifies targeting and maximizes budget impact.

Key Performance Indicator 112

Key Performance Indicator Marketing Marketers CRM 112

Martech

NOVEMBER 18, 2021

They were making better decisions about cloud and infrastructure, they had a common source of truth for data for the whole organization, and their elements of technology were modern, giving them more agility and flexibility.”. Brands should not only focus on new technology adoption but experimentation and agility as well.

Digital Marketing 131

Digital Marketing Marketing Strategy Transform Digital Trends 131

Econsultancy

MARCH 21, 2022

Of course, there’s a multitude of technologies that work in the service of user experience and customer experience, including data management and customer data platforms, which Adobe’s 2022 Digital Trends report ranks as senior executives’ key technological priorities for 2022.

Customer Journey 78

Customer Journey Analytics Customer Transform 78

Marketing Insider Group

JANUARY 6, 2020

Attending a marketing conference is a great opportunity to learn about up-and-coming trends and new technology in the industry, network with peers, brands, and vendors, and just stir up a bit of new inspiration and enthusiasm for your work. Adobe Marketing Summit. March 29 – April 2, Las Vegas, NV. SiriusDecisions Summit.

Marketing 20

Marketing Marketers eCommerce Social Media Marketing 20

Econsultancy

DECEMBER 13, 2021

Only 23% of executives believe the speed at which they gain accurate insights is ‘very strong’, the Digital Trends 2021 report from Econsultancy and Adobe reveals. However, the Econsultancy and Adobe Digital Trends 2021 survey has identified some substantial barriers to success in marketing and experience.

Advertisers 52

Advertisers Advertising Retail Shoppers 52

Set Up

SEPTEMBER 17, 2024

With economic uncertainty, shifting consumer expectations, and evolving digital trends (AI, anyone?), Challenge #6 | Unpredictable Trends and Market Changes No one can predict the future with certainty, and marketing trends are constantly shifting. it has become more of a challenge to sort budgets.

CMO 59

CMO Energy Whitepaper Thought Leadership 59