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11 Retail Content Marketing Trends To Inspire Your Next Campaign via @sejournal, @vandernickr

Search Engine Journal

Running out of fresh content ideas for your retail brand? The post 11 Retail Content Marketing Trends To Inspire Your Next Campaign appeared first on Search Engine Journal. Take your cue from these perfectly executed examples on various platforms for your next campaign.

Retail 94
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Agile SEO: A playbook for online brand management

Search Engine Land

However, that method is not the best for keeping up with the fast pace of SEO and digital trends. Case study: Agile SEO in action A mid-sized online retailer faced a significant drop in organic traffic, losing 20% over three months. I’ve wasted hours squeezing an SEO project into a waterfall box when I should have pivoted.

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What Google’s Product Review Update Means for Your Ecommerce Site

Neil Patel

Instead of offering just an Amazon link to buy the product, include links to the official Samsung website, BestBuy, eBay, and other retailers so the user has many options to choose from. Here’s an example from Digital Trends showing how you can add multiple retailer links to your product reviews. The best part?

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Robots, AI ruled CES 2024

SmartBrief - Marketing

Qualcomm’s keynote includes how chip innovations and AI are advancing electric vehicle efficiency and autonomous driving systems, and Walmart’s keynote on retail innovations, like cashierless checkout, point to a future that’s already here. All of the CES 2024 videos are on demand at videos.ces.tech.

Health 94
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How to harness the power of brand mentions across the search universe

Search Engine Land

Dig deeper: Search, social and retail: The future of digital brand experiences Brand mentions on traditional and social search platforms Let’s explore some of the benefits of traditional and social search brand mentions. In the process, we can facilitate brand search and improve share of search – a win-win!

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Singles’ Day 2023: Holiday sales for cautiously optimistic Chinese consumers

SmartBrief - Marketing

Leverage short video and livestreams Chinese consumers are avid followers of digital trends and often perform thorough research on social media platforms such as Douyin (the Chinese counterpart to TikTok), Little Red Book, WeChat and Kuai before making purchasing decisions.

Retail 52
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Singles’ Day 2023: Holiday sales for cautiously optimistic Chinese consumers

SmartBrief - Marketing

Leverage short video and livestreams Chinese consumers are avid followers of digital trends and often perform thorough research on social media platforms such as Douyin (the Chinese counterpart to TikTok), Little Red Book, WeChat and Kuai before making purchasing decisions.

Retail 52