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29 Pinterest Demographics for Social Media Marketers [2022]

Hootsuite

If you want your next Pinterest marketing campaign to be a success, you’re in the right place. Sure, Pinterest may not boast the same user hours as Facebook or share TikTok’s hype. Still, the platform remains a hidden gem for marketers targeting certain audience demographics. 433 million users are nothing to sniff at either.

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22 Facebook Messenger Stats Marketers Must Know in 2022

Hootsuite

Whether they’re DM’ing their favorite brand on Messenger or chatting with their latest crush via WhatsApp, the proof is in the pudding that messaging apps are commonplace amongst mobile phone users (and around a third of the world’s population!). The app allows users to send and receives messages (obviously!) billion times.

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14 of the Most Important TikTok Trends to Watch in 2022

Hootsuite

A TikTok trend can be a sound, hashtag, dance or challenge. Even how you edit your post can become a trend (like this swanky transition type ). Once a trend starts to gain traction, users “hop on” it by recreating a trending TikTok video or theme. Why are TikTok trends good for marketing?

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2023’s Digital Marketing Trends for Small Business

Digital Marketer

Get the Digital Marketing Blueprint … With a Customer Value Journey that strategically builds a relationship with new prospects and converts them into loyal, repeat customers. Attract Users Through Video-Based Content. Videos are captivating and successfully capture the attention of the user. Click here. Click Here.

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24 Gen Z Statistics That Matter to Marketers in 2022

Hootsuite

How do you adjust your marketing strategy to include Gen Z without turning away your existing audience, or worse, looking like you’re trying too hard? Here’s what you need to know about Gen Z to effectively market to this savvy, smart, and social-first generation. General Gen Z stats. users ages 18-24.

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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

Even clicking a link in WhatsApp is dark social, and it’s the third most popular social media network in the world, ahead of Instagram, TikTok, Twitter, and Pinterest. Source: Hootsuite’s Digital Trends report 2. Plus, social listening mines the web for conversations you wouldn’t otherwise know about.

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The 2023 Guide to Social Media for Law Firms and Lawyers

Hootsuite

What are the best social media platforms for lawyers? Read on for how to create a winning social media marketing strategy for law firms. #1 1 Social Media Tool for Lawyers and Law Firms Win new clients and grow your practice with the tool that makes it easy to reach and engage with prospects on social media.

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