Hubspot Marketing

JANUARY 25, 2021

These events are all very different, but to the brands or organizations who hosted them, they all had a common purpose: to entertain and engage attendees — a.k.a. Event marketing is a highly valuable strategy for all kinds of businesses, from technology and education to non-profit, medicine, and retail. events work.

Event Marketing 145

Event Marketing Non-Profit Entertainment Marketing 145

Adobe Experience Cloud Blog

DECEMBER 12, 2012

We know that on average, marketers spend 20% of their marketing budget on events, which is a sizeable amount. Events provide a unique opportunity for lead generation , branding, customer and prospect engagement, and educating attendees.

Event Marketing 122

Event Marketing Logistics Direct Mail Promotion 122

Adobe Experience Cloud Blog

AUGUST 27, 2015

Let’s put that in perspective…unless you’re currently enrolled in networking or university programs, you’d be hard-pressed to encounter that volume of current marketing education in one place—especially for free.

Thought Leadership 134

Thought Leadership Direct Mail Marketing Marketers 134

Adobe Experience Cloud Blog

FEBRUARY 25, 2019

Education: Are you an expert or thought leader in your field? Use video to educate your audience on key and trending topics. But video can also be useful and educational. Direct mail is another medium that still works wonders (as long as you consider your local and state laws). Create In-Person Events.

Direct Mail 134

Direct Mail Real Estate Entertainment User-Generated 134

Marketing Insider Group

FEBRUARY 27, 2024

Campaigns that target the awareness stage revolve around educating, informing, and sometimes proposing a solution to the problem. Campaigns that target the consideration stage incorporate continued education but mainly highlight how a company’s offering is different and better solution than its competitors.

Whitepaper 130

Whitepaper Key Performance Indicator eBook Direct Mail 130

InTouch Marketing

JANUARY 31, 2024

Here are some of the hottest types of marketing in 2024, and why if you’re using a megaphone to capture potential customers’ attention, you’re likely missing the mark in today’s age where interruption marketing is becoming increasingly ineffective. In other words, consumers are tired of the “interrupting megaphone.”

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86

Hubspot Marketing

JUNE 6, 2023

ON24 ON24 is a webinar and virtual event platform that enables seamless digital experiences. When event marketing teams integrate ON24 with HubSpot, they can host more dynamic webinars, send engaged leads directly into the sales pipeline, and convert more attendees into qualified leads.

Customer 139

Customer CRM Direct Mail User-Generated 139