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Designing an Event Marketing Budget? Here’s What Experts Recommend

Hubspot Marketing

The role was a management position and carried strategic responsibility for marketing, communications and PR — all things I was excited about. Event planning for a festival and various smaller events. I didn’t know it yet, but I was about to take a crash course in event marketing. Direct mail campaign.

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The Ultimate Guide to Event Marketing

Hubspot Marketing

These events are all very different, but to the brands or organizations who hosted them, they all had a common purpose: to entertain and engage attendees — a.k.a. Event marketing is a highly valuable strategy for all kinds of businesses, from technology and education to non-profit, medicine, and retail. Types of Event Marketing.

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The Definitive Guide to Event Marketing: How to Kill it With Events in 2013

Adobe Experience Cloud Blog

But how do you promote, plan, and execute your events so that they are flawless and hit all of the right notes? Luckily, Marketo has put together a 120 page guide to help you create a killer event plan for 2013 and beyond. Assign an event manager to be your point person throughout the day. Create a cohesive event look and feel.

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Your Trusty Guidebook to Marketing Nation Online 2015

Adobe Experience Cloud Blog

Let’s put that in perspective…unless you’re currently enrolled in networking or university programs, you’d be hard-pressed to encounter that volume of current marketing education in one place—especially for free. Only one place that I can think of immediately…at Marketing Nation Online!

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A Complete Guide to Outbound Marketing

Neil Patel

If you’ve got questions about outbound, then you’ve come to the right place. What Is Outbound Marketing? Outbound marketing is where you (the business) initiate conversations with your customers to attract them to your brand. For example, TV commercials, cold calls, paid ads , and direct mail are all examples of outbound.

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5 Lead Generation Techniques for Small Businesses in 2019

Adobe Experience Cloud Blog

But you can also go one step further and make your customers the star of your video marketing. Share your culture: Is your company a great place to work? Direct mail is another medium that still works wonders (as long as you consider your local and state laws). Create In-Person Events. But it doesn’t have to be!

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Instagram, Barbershops, and the Power of Continuous Marketing

Adobe Experience Cloud Blog

Yelp was all over the place. At this point, you may be saying “What the heck does story this have to do with marketing? If you want your marketing to be truly effective, you can’t just think in terms of “one-time campaigns.” just email, or just social media, or just direct mail, or just your website) work.