Direct Mail Event Marketing Thought Leadership 
Adobe Experience Cloud Blog
AUGUST 27, 2015
Author: Lizzy Funk The largest online marketing conference on the planet, with approximately 30,000 marketers from all over the globe is right at our doorstep! Mingle with thousands of your marketing peers (can you say brainpower? ). Join us , why don’t you!? and it’s 100% free! Yes, 25 sessions is a lot. But guess what?
Marketing Insider Group
JANUARY 26, 2021
Thought Leadership. Another 55% say they’re focusing more on thought leadership content. Make sure a portion of your marketing budget goes to this valuable strategy. Thought leadership positions your company as an ideological go-to when things get tough or questions arise. Content marketing.
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Adobe Experience Cloud Blog
MAY 7, 2014
If you want your marketing to be truly effective, you can’t just think in terms of “one-time campaigns.” just email, or just social media, or just direct mail, or just your website) work. Integrated Marketing. But the true power of continuous marketing emerges when you integrate those tactics. Modern Marketing'
Adobe Experience Cloud Blog
OCTOBER 5, 2017
Send an email or direct mail invitation, allowing attendees to plan. There are multiple ways you can follow up after an event: email, direct mail, social media, phone calls, and online conferences. Decide which tactics you will use before your event. Go Beyond Email Invitations. Plot Your Follow-Up Tactics.
Adobe Experience Cloud Blog
FEBRUARY 25, 2019
Direct mail is another medium that still works wonders (as long as you consider your local and state laws). If you’re targeting specific geographic regions, then consider testing direct mail. Create In-Person Events. Event marketing is another initiative that can seem expensive.
Adobe Experience Cloud Blog
FEBRUARY 12, 2014
Marketers love to talk about multi-channel marketing – campaigns are most effective when they span multiple channels and techniques. For example, a direct mail campaign can be strengthened by an associated email send and a social push. Modern Marketing' Handwritten Note Cost = $0. Digital Notes. Card Cost = $5-10.
Adobe Experience Cloud Blog
JANUARY 21, 2016
Think about how you can add personalization to new channels—such as social, videos, or direct mail this year—and the technology you need to do it. Events: In 2016, for B2B marketer, there will be a shift towards field marketing and away from tradeshows. Stacey Thornberry, Enterprise Field Marketing.
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