DirectMail2.0

MARCH 26, 2025

This webinar is an exclusive deep dive into “Delivering Performance: Direct, Digital, and the Dynamics Shaping the Future of Omnichannel Marketing,” the latest white paper from Winterberry Group and the United States Postal Service.

Whitepaper 52

Whitepaper Direct Mail Marketing Marketers 52

Hubspot Marketing

APRIL 5, 2023

Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers. Types of content like white papers, webinars, case studies and free tools primarily collects the contact information of uninterested buyers (MQL).

Inbound Marketing 134

Inbound Marketing Whitepaper Real Estate Non-Profit 134

Adobe Experience Cloud Blog

NOVEMBER 16, 2009

Most investments focused on hard to measure methods such as mass advertising, tradeshows, and PR with traditional print media. Direct mail and cold calling made up the majority of targeted interactions, and marketers passed all new leads to Sales for follow-up. Before Social Media (2 to 10 years ago).

Social Media Marketing 96

Social Media Marketing Branding PR Direct Mail 96

Content Marketing Institute

JULY 24, 2018

100,000: Invest in a research project with the goal of uncovering meaningful data that can be presented in a white paper, featured on our website, and distributed in snackable bites across all our communications channels. Direct mail marketing. Invest unexpected dollars in direct mail marketing (maybe?),

Whitepaper 111

Whitepaper Content Marketing Direct Mail User-Generated 111

Hubspot Marketing

SEPTEMBER 9, 2024

Do Direct Mail (But Do It Properly) 9. This tactic also works with templates, calculators, whitepapers, or original survey data. Do Direct Mail (But Do It Properly) Background As advertising moved to the internet, direct mail (AKA snail mail) became underutilized.

Direct Mail 98

Direct Mail Non-Profit Marketing Marketers 98

Duct Tape Marketing

MAY 19, 2011

David Meerman Scott David is the author of 7 books, Real-Time Marketing & PR , is his newest addition to the collection. When you want to get more “leads” into the top of your sales funnel, you have the option of not requiring people to register to get the valuable content that your company creates (an ebook or white paper perhaps).

Whitepaper 61

Whitepaper Direct Mail eBook PR 61

Duct Tape Marketing

JANUARY 8, 2015

Outbound marketing, also referred to as interruption marketing, involves getting your marketing message to the largest number of people possible through advertising, cold calling, direct mail and other aggressive techniques that interrupt people in their daily lives. Inbound Marketing for Non-Marketers.

Outbound Marketing 72

Outbound Marketing Inbound Marketing Direct Mail Whitepaper 72