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Push vs. Pull: Social Media and the Case for Marketing Optimism

Marketing Insider Group

In many ways, Social Media is simply another proof point of the power of customer-driven, inbound marketing. But now, we are seeing a whole new class of converts. For me, the strength of inbound marketing techniques lies in the power of giving up control to the customer. We have lost control of the message.

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Social Media and the Case for Marketing Optimism

Marketing Insider Group

In many ways, Social Media is simply another proof point of the power of customer-driven, inbound marketing. But now, we are seeing a whole new class of converts. For me, the strength of inbound marketing techniques lies in the power of giving up control to the customer. We have lost control of the message.

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9 Ultra-Effective Ways to Generate Leads in 2023

TechWyse

Are you looking to increase your revenue and market reach or reduce drop-offs in your sales funnel? Lead generation is a form of direct marketing that attracts prospective customers and nurtures them to conversion. To leverage the power of marketing with influencers, you need to work with the right influencers.