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We also see an increased need for shoppermarketing rising from 5% to 15%. Client Priority #4 | ShopperMarket Triumph The demand for shoppermarketing tripling over the years means there is a growing emphasis on enhancing the consumer purchasing experience at the point of sale.
DirectMarketing/Email/CRM (This was more of a priority compared to other years. On the other end of the spectrum, Clients are not looking for help in Multicultural or ShopperMarketing. Now that we are some years away, that is still a priority, but not as much.) What does this survey data mean for brands?
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