Martech

SEPTEMBER 11, 2024

Take a section each quarter and turn it into an ebook featuring one topic. Most reports have a heavier cognitive load than most attention spans will tolerate at one time, so breaking the insights into smaller pieces will increase consumption. Use eye-catching graphs for monthly social media posts.

eBook 135

eBook User-Generated Content Marketing Customer 135

The LeadG2 Blog

AUGUST 27, 2024

You can also dive deeper into this topic in our new The ROI of Inbound Marketing eBook. Keep reading to see how lead intelligence can significantly boost your marketing efforts and why it should be considered a valuable ROI metric.

Inbound Marketing 89

Inbound Marketing eBook Marketing Marketers 89

Search Engine Land

JULY 26, 2024

You can even repurpose evergreen content into aesthetically pleasing ebooks or downloadables that make your company look even more authoritative. Downloadable resources: Offer downloadable ebooks, white papers or checklists that provide added value in exchange for email addresses, aiding in lead generation.

Branding 114

Branding Whitepaper Real Estate Key Performance Indicator 114

Duct Tape Marketing

OCTOBER 28, 2024

Agencies & Marketing Consultants: Get the Fractional CMO Agency Model ebook for just $4.99 Get the ultimate ebook to growing a Fractional CMO practice & learn our proven system.

CMO 80

CMO eBook Marketing Marketers 80

Hubspot Marketing

OCTOBER 22, 2024

Otherwise, your founder might just get a little too obsessed with the idea of you publishing ebooks on Amazon as the "next best marketing move." (Not That way, execs can quickly see, "Oh, we already tried that," or "We’re stopping this, and here’s why." Not speaking from experience or anything.)

eBook 116

eBook Personalized Marketing Product Branding 116

Backlinko

OCTOBER 23, 2024

While webinars and ebooks can nurture leads further down the funnel. Ebooks: Good for lead generation and comprehensive guides. For example, blog posts and infographics can attract top-of-funnel audiences. Content formats include: Blog posts : Great for in-depth information and SEO.

Marketing Strategy 111

Marketing Strategy Content Marketing eBook Marketing 111

Martech

AUGUST 5, 2024

Lead magnets: Use lead magnets such as ebooks, exclusive reports, or free trials that require users to provide their contact information in exchange for access. This could include blog posts, white papers, webinars, or infographics. By providing valuable insights, you can attract potential contacts who are seeking solutions in your industry.

Whitepaper 122

Whitepaper User-Generated eBook Analytics 122

Marketing Insider Group

JULY 24, 2024

Use clear calls-to-action (CTAs), optimize landing pages, and offer incentives like eBooks or free trials to encourage visitors to share their information. 4) SEO Performance Over 50% of online shoppers use Google to discover new products or brands.

Content Marketing 120

Content Marketing Marketing Marketers Customer Acquisition 120

Search Engine Land

JULY 23, 2024

Ebooks and whitepapers: Providing in-depth information on specific topics to capture leads. ebooks, whitepapers). Blogging : Creating valuable blog content to attract and engage an audience. Video content : Producing videos to educate, entertain or inform your audience. Infographics: Using visual content to convey information or data.

Digital Marketing 93

Digital Marketing Whitepaper Affiliate Marketing User-Generated 93

Hubspot Marketing

JANUARY 22, 2025

Different content marketing options , like ebooks, templates, or strategy guides, appeal to certain buyers across different marketing funnel stages. Ideally, your CTA is a specific, clear next step for your prospect: Download the ebook. Offer Type What do you want to give your prospective buyer at the end? Fill out a form. Book a demo.

Place 119

Place User-Generated eBook Marketing 119

Jeff Bullas

NOVEMBER 11, 2022

Virtual Assistant Remote tech support Coaching Online consulting Affiliate marketer Blogging Youtuber Instagram influencer TikTok influencer Sell your handmade crafts on Etsy Online tutoring for students Launch an online course Podcasting Social media manager Translator services Online fitness trainer Freelancer Sell your services on Fiverr Publish (..)

Logistics 239

Logistics Affiliate Marketing eBook Market Segmentation 239

Vertical Response

AUGUST 5, 2024

Selling Digital Products Selling digital products like ebooks, templates, and printables is a lucrative way to monetize content. Bloggers, influencers, and podcasters can all leverage affiliate marketing to earn commissions by promoting products that resonate with their audience.

Affiliate Marketing 95

Affiliate Marketing User-Generated eBook Promotion 95

Jeff Bullas

JANUARY 3, 2023

Companies pay a higher commission on informational products like eBooks and a lower commission on physical products (like the ones you find on Amazon). . Searching for the keyword vegan on Clickbank shows me supplements and eBooks I can promote. You earn a commission every time someone purchases a product through your affiliate link.

Affiliate Marketing 241

Affiliate Marketing Non-Profit eBook Health 241

Martech

FEBRUARY 27, 2025

For example, leads who download an ebook about enterprise solutions enter a workflow that provides case studies and pricing plans for enterprise buyers. Smart enrollment criteria Define when leads should enter a nurturing workflow based on data points such as job title, industry, content consumed or lifecycle stage.

Transform 87

Transform CRM Whitepaper eBook 87

Hubspot Marketing

OCTOBER 27, 2022

There are a variety of options out there for content you can create, from written content like ebooks and blog posts to audio content like podcasts. Ebooks are lead generation tools that website visitors download after submitting a lead form with their contact information. But ebooks aren't only effective for the top of the funnel.

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Hubspot Marketing

MAY 29, 2023

Ebooks (17%) According to our survey, the second to last helpful type of content to make with AI are ebooks. While AI can help marketers streamline certain aspects of ebook creation, there may be better options. Authenticity: Human readers expect an ebook to be authentic, insightful, and provide original thoughts.

Whitepaper 138

Whitepaper eBook User-Generated Marketing 138

AWeber

JULY 9, 2024

Whether it’s selling an ebook, signing up for an event, or capturing an email address, keep your main goal in mind. The Intrepid Guide does a great job showcasing how users will experience their Italian menu ebook through the images on their landing page. Don’t overwhelm your readers by asking them to take multiple actions.

Transform 69

Transform eBook Shipping User-Generated 69

AWeber

MARCH 20, 2025

Deliver a lead magnet (eBook, checklist, webinar, etc.) For example, you can: Send an instant welcome email thanking them for signing up. Share an exclusive discount or offer to encourage a first purchase. they requested. Kick off a nurture sequence that gradually builds trust and engagement.

eBook 64

eBook Education Promotion Email Marketing 64

Hubspot Marketing

JULY 4, 2022

The leads download an ebook, then become an MQL once they start a trial, then an SQL when the sales person follows up with that prospect, an opportunity when they do a trial review call, and a customer when they purchase. But what if they start a trial and then download an ebook? You have their attention -- take advantage of it.

eBook 145

eBook CRM Marketing Marketers 145

Marketing Insider Group

AUGUST 26, 2024

Sharing evergreen content like eBooks, whitepapers, and handy checklists and deploying ads across platforms will help educate prospects during this phase, but note that you want to avoid gated landing pages. Any content you promote here should not feature a contact form.

Manufacturing 78

Manufacturing Transform Whitepaper Retail 78

Search Engine Land

JULY 15, 2024

Content marketing is defined here on Search Engine Land by Julia McCoy as follows: “Content marketing is the process of planning, creating, and distributing relevant, valuable content (like blogs, videos, podcast episodes, ebooks, guides, and more) with the intent of attracting and engaging a specific audience.” What is content marketing?

SEO 98

SEO Content Marketing Entertainment PR 98

Backlinko

JULY 26, 2024

Only 3% of bloggers opt for a daily publishing schedule ( Orbit Media ) How-to articles (76%) and lists (55%) rank as the most popular blogging formats ( Orbit Media ) Here are the exact numbers: Blogging Format Share of Bloggers (Who Published in the Last 12 Months) How-To Articles 76% Lists 55% News and Trends 47% Guides and Ebooks (Long Form) 47% (..)

B2C 88

B2C User-Generated eBook SEO 88

Search Engine Journal

OCTOBER 10, 2022

Our newest ebook outlines steps you can take to build your links safely without risking your site’s rankings. Steer clear of the common link-building pitfalls. The post Link Building: Reduce The Risk, Maximize The Reward appeared first on Search Engine Journal.

eBook 134

eBook SEO 134

Hubspot Marketing

JUNE 7, 2022

Whether it's writing a blog post , designing an infographic, or creating an ebook, starting a new piece of content from scratch can be a challenge, especially if you've never done it before. Ebook Templates. Download the ebook templates here. To succeed at lead gen, you need content offers — like ebooks — to help you get there.

Content Marketing 145

Content Marketing eBook Marketing Marketers 145

Hubspot Marketing

JANUARY 27, 2025

20% are investing in ebooks. According to our study: 81% of blog-producing businesses are also investing in video. 53% are investing in podcasts. 46% are investing in newsletters. 39% are investing in webinars. So what is the state of blogging in 2025?

Transform 111

Transform Marketing Marketers Thought Leadership 111

Jeff Bullas

FEBRUARY 14, 2023

Virtual Assistant Remote tech support Coaching Online consulting Affiliate marketer Blogging Youtuber Instagram influencer TikTok influencer Sell your handmade crafts on Etsy Online tutoring for students Launch an online course Podcasting Social media manager Translator services Online fitness trainer Freelancer Sell your services on Fiverr Publish (..)

Logistics 180

Logistics Affiliate Marketing eBook Market Segmentation 180

Hubspot Marketing

JANUARY 20, 2023

Training can come in the form of ebooks, blog posts, or webinars. Compile an ebook of relevant information. Estimated cost: $500 An ebook is another content marketing idea for generating leads. Look at ebooks that are impressive and take notes of what’s inspiring about them.

eBook 143

eBook CRM User-Generated Marketing 143

Customers.ai

JANUARY 7, 2025

Think free trials, limited-time access to premium features, or exclusive content like eBooks or templates. For ecommerce brands, a 10-20% discount on the first purchase is a tried-and-true winner. SaaS companies? But we all know that not all incentives are created equal. The secret is to match your offer to your audience.

Customer 92

Customer Shipping eCommerce Outbound Marketing 92

Marketing Insider Group

FEBRUARY 11, 2025

A visually appealing button with a phrase like Claim Your Free Ebook makes it easy for readers to engage. Video source Use Visual CTAs to Draw Attention Incorporate visual elements like buttons, banners, or graphics to highlight CTAs. These elements stand out more than text alone and can guide readers toward taking action.

Customer Journey 71

Customer Journey eBook User-Generated Place 71

SocialPilot

DECEMBER 23, 2024

Craft a compelling call-to-action for our new eBook on [topic]. Create a post offering a free [product/service] trial, encouraging sign-ups. Write a post featuring positive customer feedback about [product/service]. Design a social media post to promote our upcoming webinar on [subject].

User-Generated 124

User-Generated Social Media Marketing Promotion Transform 124