Remove eBook Remove Email Marketing Remove Industry Insights
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How Can Email Marketing Fuel Your Overall Inbound Strategy?

Sachs Marketing Group

Email marketing fuels your overall inbound strategy by enabling targeted communication with your audience, nurturing leads, driving website traffic, and increasing customer engagement, ultimately resulting in higher conversions and a boosted return on investment (ROI). For every $1 spent on email marketing, $44 is made in return.

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How to monetize your content in 2024

Vertical Response

Every email marketer knows the value of creating valuable and engaging content to attract and retain subscribers. So, get ready to unlock the potential of content monetization and take your email marketing game to new heights! In today’s digital age, content is king.

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Demand Generation vs Lead Generation: Differences, Definitions, Goals & Tactics

Lusha

This involves creating and distributing valuable content that resonates with your target audience, such as blog posts, ebooks, infographics, videos, and podcasts. Demand generation also leverages social media marketing, SEO, and other channels to increase brand visibility and reach.

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How to Increase Brand Awareness through Digital Marketing

Sachs Marketing Group

Brand awareness in digital marketing refers to the extent to which consumers are able to recognize or recall a brand within the digital space. When it comes to using digital marketing to increase brand awareness, it’s essential to recognize the power of leveraging multiple channels.

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Why is Content Marketing Important for Small Businesses?

Sachs Marketing Group

Content marketing is a strategic marketing approach focused on creating, distributing, and promoting valuable, relevant, and consistent content. Unlike traditional marketing efforts, content marketing is less about selling and more about providing value to your audience, fostering trust and building relationships.

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Best B2B Marketing Strategies in 2023

Exposure Ninja

Example: A B2B SaaS company offers free eBooks, webinars, and blog posts covering topics such as software implementation, best practices, and industry trends. And let’s not forget those scrumptious whitepapers, research reports, and eBooks. Underwhelmed by your digital marketing agency? But wait, there’s more!

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What is a Lead Magnet? 20 Lead Magnet Ideas and Examples [+ Step-by-Step]

Hubspot Marketing

Before I share lead magnet examples, let's quickly review the conversion path that turns website visitors into leads – and the role email marketing plays in this process: Call to Action (CTA) : This is the button that website visitors click to access the resource you're offering. Offer unique industry insights in an ebook or report.

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