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What Is a Marketing Funnel? Complete Beginner’s Guide

Backlinko

Ask for their email when they register. Infographics: Design visually appealing infographics to simplify complex information and make it shareable Downloadable ebooks and guides: Offer resources with valuable insights. Have visitors provide an email when they download them. Matt sends them an introduction to Swim University.

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Are You Ready to Be a Fractional CMO?

Duct Tape Marketing

ActiveCampaign is that rare platform that's affordable, easy to use, and capable of handling even the most complex marketing automation needs. They provide every new customer with one-on-one personal training and free migrations from your current marketing automation or email marketing provider. Lots of other resources.

CMO 88
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What is a landing page? Everything you need to know to get started

AWeber

Its purpose is to capture visitor information in exchange for something of value, like an ebook, template, or white paper. A high-converting lead generation landing pages always include a sign-up form to collect subscriber information, such as email addresses, names, interests, location, and more.

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50 AI Prompt Examples For Marketers to Maximize ROI

SocialPilot

This list of AI prompt examples covers a wide range of marketing roles and tasks, helping marketers leverage AI to generate social media copies, campaign planning, and more. ” “Create an outline for an informative eBook that addresses common pain points in [Industry], to be used as a lead magnet on our website.”

Transform 104
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Marketing Planning Software: The Best Options on The Market

Rock Content

Bitrix24 is another project management tool that can be very helpful for marketing planning. With Bitrix24, your company will be able to plan email marketing , social media, SMS broadcasting, and much more. With Marmind, you can plan campaigns, organize your budget, encourage team collaboration, and perform marketing analysis.

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What Does a Demand Generation Manager Do? (And How to Become One)

CXL

For example, a marketing agency creating an ebook on “SEO for beginners” may attract 500 leads, a win for marketing. But how many of these leads are marketing qualified leads (MQLs) and how many are people with no buying authority looking to learn a bit about SEO?

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Your B2C Content Marketing Checklist: Are You Doing These 6 Essentials?

verse.ai

Email marketing platforms. When you look at what emails are performing the best, that can clue you into what customers are most interested in. When you know how your content is performing, you can serve your target audience better. Social media is also a great place to ask questions and gain feedback.

B2C 59