Sachs Marketing Group

APRIL 3, 2023

Email marketing fuels your overall inbound strategy by enabling targeted communication with your audience, nurturing leads, driving website traffic, and increasing customer engagement, ultimately resulting in higher conversions and a boosted return on investment (ROI). For every $1 spent on email marketing, $44 is made in return.

Email Marketing 98

Email Marketing Inbound Marketing Transform Marketing 98

AWeber

FEBRUARY 8, 2023

It’s email. Email marketing has the highest conversion rates of any marketing channel. In fact, transactions from email are three times more profitable than those made on social media, according to management consulting firm McKinsey & Company. Want to start earning money from your email list?

Email Marketing 92

Email Marketing eBook Marketing Marketers 92

Neil Patel

DECEMBER 3, 2020

Email beats all other marketing channels and can generate $37 for every $1 you invest. Even though email marketing can generate a ton of revenue, it’s still not easy. You need to know which email tools are best, how to use them so you don’t end up in spam folders, and how to create emails that convert.

Email Marketing 111

Email Marketing eCommerce Marketing Marketers 111

Hubspot Marketing

JUNE 26, 2018

It’s one of the few marketing channels we can use to build an authentic connection with the humans that keep our businesses alive. Email marketing isn’t spam. Your customers don’t give their information lightly, and — if used right — email marketing can be both a relationship-building and profit-building tool.

Email Marketing 145

Email Marketing Real Estate Marketing Marketers 145

Neil Patel

MARCH 16, 2021

Email marketing isn’t as trendy as it used to be, but it remains a consistent source of leads and eventual customers for many marketing agencies and businesses. Successful email campaigns rely on robust email marketing lists. In-Email Social Sharing Options. Host A Giveaway.

Email Marketing 133

Email Marketing Whitepaper Marketing Marketers 133

Marketing Insider Group

AUGUST 18, 2020

Email marketing is still one of the most effective ways of reaching your customers. Sending emails is very cost-effective and offers an impressive ROI. After all, nobody is going to sit and tediously copy and paste a message to email out manually to thousands of subscribers. Better user experience.

Email Marketing 144

Email Marketing User-Generated Marketing Marketers 144

Hubspot Marketing

MAY 29, 2023

Thanks to the advancements in artificial intelligence technology, content generation doesn't have to be a headache-inducing task. As AI increasingly takes over manual content production tasks, it's wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it.

Whitepaper 134

Whitepaper eBook User-Generated Marketing 134

Martech

AUGUST 5, 2024

I am the first generative AI chatbot for marketing technology professionals. Lead magnets: Use lead magnets such as ebooks, exclusive reports, or free trials that require users to provide their contact information in exchange for access. For this prompt, try selecting the Demand/Lead generation expert.

Whitepaper 106

Whitepaper User-Generated eBook Analytics 106

AWeber

MARCH 10, 2022

Your email marketing strategy should start with setting measurable and attainable goals. As an email marketer, your subscribers are your most valuable asset. So if your marketing efforts aren’t increasing your email list by over 22.5% Make it easy for people to subscribe to your emails. every year.

Email Marketing 65

Email Marketing eBook Marketing Marketers 65

Hubspot Marketing

OCTOBER 8, 2024

Whether it's writing a blog post , designing an infographic, or creating an ebook, starting a new piece of content from scratch can be a challenge, especially if you've never done it before. Luckily, content marketing templates can make things easier. Ebook Templates Download the ebook templates here.

Content Marketing 89

Content Marketing eBook Marketing Plan Marketing 89

AWeber

SEPTEMBER 30, 2022

Build an audience with email marketing. The solution to Eric’s problem was email marketing. Email guarantees that he had a built-in audience of people who know, like, and trust him, no matter the publishing outlet. When someone clicks on a link in a newsletter, that user is tagged based on their interest.

Email Marketing 69

Email Marketing Transform eBook Marketing 69

Rock Content

MARCH 14, 2024

TL:DR The Problem: A Content Crisis in a Crowded Marketplace Attention spans are short and generic content blends into the noise. Search engines prioritize “helpful content” that addresses user intent. Many marketers struggle to brainstorm new content ideas and generate engagement.

Whitepaper 111

Whitepaper User-Generated eBook Health 111

Search Engine Land

JULY 23, 2024

Getting started with digital marketing Every time a business opts for online marketing, the first and foremost thought is how to establish a presence on Google and other search engines. Most user searches are conducted on search engines first. Hence, SEO and PPC are the two most crucial aspects of digital marketing.

Digital Marketing 87

Digital Marketing Whitepaper User-Generated Affiliate Marketing 87

Unbounce

JUNE 15, 2024

A solid test hypothesis goes a long way towards keeping you on the right track and ensuring that you’re conducting valuable marketing experiments that lead to performance lifts as well as learnings… But how do you come up with a smart A/B test hypothesis? TABLE OF CONTENTS What is a hypothesis in A/B testing? Let’s dig in.

eBook 98

eBook User-Generated Education Place 98

Hubspot Marketing

DECEMBER 29, 2023

Landing pages are one of the most important elements of lead generation. To get the most out of your lead generation strategy and increase your conversion rate, here’s what to put on a landing page. You can drive traffic to that page through email marketing, social media, and pay-per-click (PPC) advertising.

eBook 127

eBook User-Generated Whitepaper Place 127

Hubspot Marketing

OCTOBER 27, 2022

Just as your business might have more than one type of customer, your content strategy can cater to more than one type of user. Content marketing helps businesses prepare and plan for reliable and cost-effective sources of website traffic and new leads. Featured Tool: Buyer Persona Generator. Run a content audit.

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Marketing Insider Group

MAY 27, 2024

Regardless of whether you primarily focus on onsite content, offsite content, or a combination of the two, your content is going to generate more brand awareness and name recognition. This is especially powerful if you support your content with supplementary marketing and advertising strategies. The possibilities are almost limitless.

Inbound Marketing 122

Inbound Marketing User-Generated Social Media Marketing Fashion 122

Hubspot Marketing

SEPTEMBER 27, 2023

Thanks to the advancements in artificial intelligence technology, content generation doesn't have to be a headache-inducing task. As AI increasingly takes over manual content production tasks, it's wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it.

Whitepaper 87

Whitepaper eBook User-Generated Marketing 87

Trade Press Services Newsletter

DECEMBER 1, 2022

One long-form content piece such as a white paper or eBook can be segmented and used in organic social media, email newsletters, infographics, website copy, short articles and blogs—the possibilities are endless. Email marketing is a low-cost yet effective way to connect with prospects, customers and other stakeholders.

Whitepaper 130

Whitepaper Transform PR eBook 130

Hubspot Marketing

DECEMBER 1, 2023

Optimizing your website to generate leads is a no-brainer. Instead, marketers and designers need to take a more strategic approach. In this post, we'll go over some quick ways that actually work to optimize your website for lead generation. Now that we've gone over the basics of lead generation, we can get down to the details.

User-Generated 109

User-Generated Whitepaper eBook Analytics 109

Hubspot Marketing

DECEMBER 26, 2023

Experimenting with your lead generation content is crucial to build a strong content strategy. The best way to shake up your lead generation content strategy is to take a deeper look into the top types of content that will help you collect new leads. Here are the types of content you should consider using.

Gen Z 106

Gen Z Direct Mail User-Generated Millennials 106

Adobe Experience Cloud Blog

DECEMBER 9, 2015

Given that the average person receives 120 emails during a workday, making your email marketing stand out is definitely a challenge. Generally, your goal for this channel is to increase open and click-through rates and reduce the unsubscribe rate. Paid Advertising.

eBook 92

eBook Thought Leadership Customer Acquisition SEO 92

Rock Content

JUNE 1, 2024

A newsletter is an email subscription in which messages are triggered with a certain frequency , such as once a week, once every two days, or whenever a subscriber takes a specific action. Inside a newsletter, the content can be anything that makes sense to your Digital Marketing strategy.

Digital Marketing 98

Digital Marketing eBook Email Marketing SEO 98

Buffer Marketing

OCTOBER 28, 2024

The AI assistant helps you generate ideas, repurpose content, and edit posts to perfection. I even have a prompts category for ideas in case I get stuck (many of which came from Buffer's Creator Camp ) — but there's a nifty "generate ideas" button that can jumpstart your content creation. All in all, Predis.ai

Digital Marketing 78

Digital Marketing Price User-Generated Affiliate Marketing 78

Hubspot Marketing

MAY 13, 2022

Digital marketing campaigns are the building blocks and actions within your digital marketing strategy that move you toward a specific end goal. For instance, if the overarching goal of your digital marketing strategy is to generate more leads through social media, you might run a digital marketing campaign on Twitter.

Marketing Strategy 145

Marketing Strategy eBook Digital Marketing Education 145

Hubspot Marketing

JANUARY 13, 2023

Inbound lead generation offers a solution. Then, we'll cover why you need lead generation and how to qualify someone as a lead. Soon, you’ll know exactly why inbound lead generation is much more effective than simply buying leads. Why do you need lead generation? Lead Generation Process. What is a lead?

User-Generated 145

User-Generated eBook Inbound Marketing Promotion 145

Hubspot Marketing

JUNE 7, 2022

Whether it's writing a blog post , designing an infographic, or creating an ebook, starting a new piece of content from scratch can be a challenge, especially if you've never done it before. Luckily, content marketing templates can make things easier. Ebook Templates. Download the ebook templates here.

Content Marketing 145

Content Marketing eBook Marketing Marketers 145

Hubspot Marketing

NOVEMBER 30, 2022

billion global internet users as of 2021, a 400 million jump from 2020. And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing can’t be your only strategy for driving sales because you need to meet audiences where they’re already spending time: on the internet.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Use Insider

MAY 2, 2024

Download our new ebook: The ultimate digital growth guide for retail and ecommerce marketers today to find out more. Omnichannel marketing capabilities from a single platform Brands know that today’s customer journeys aren’t linear. That’s why they use many different solutions to reach users.

Retail 52

Retail eCommerce Product Transform 52

Backlinko

OCTOBER 23, 2024

Sample goals include: Increasing product sales by 30% Boosting organic traffic by 20% in six months Growing email subscribers by 15% this quarter Then, outline the actionable steps you’ll take to achieve each goal. And an email marketing campaign offering exclusive deals. And your site protects user privacy.

Marketing Strategy 93

Marketing Strategy Content Marketing eBook Marketing 93

Backlinko

JULY 26, 2024

26% of respondents claim blogs deliver “strong marketing results”. 65% of bloggers use AI at least sometimes ( Orbit Media ) AI is used by 43% of bloggers to generate ideas. Check out these stats on the benefits of blogging. 82% of bloggers report at least “some results” from their blogs.

User-Generated 71

User-Generated B2C eBook Content Marketing 71

Marketing Insider Group

FEBRUARY 27, 2024

Often, this includes resources such as articles, eBooks, and whitepapers. Components of a Marketing Campaign A successful marketing campaign comprises various crucial elements, each meticulously planned to achieve desired outcomes. Are you aiming for increased brand awareness, lead generation, or sales growth?

Whitepaper 117

Whitepaper Key Performance Indicator eBook Direct Mail 117

Marketing Insider Group

JULY 24, 2024

3) Lead Generation Generating leads through content marketing is essential for turning interested visitors into potential customers. Effective lead generation drives business growth and increases revenue. 4) SEO Performance Over 50% of online shoppers use Google to discover new products or brands.

Content Marketing 101

Content Marketing Customer Acquisition Marketing User-Generated 101

Marketing Insider Group

NOVEMBER 4, 2024

Sagefrog’s 2025 Marketing Mix Report revealed how B2B professionals most commonly apply AI: Content Creation: The number one use of AI tools was content creation. These platforms analyze design trends and user preferences to generate visual assets aligned with a brand’s identity.

Transform 52

Transform Marketing Mix User-Generated eBook 52

Neil Patel

APRIL 22, 2021

Don’t be afraid to offer a free trial or a free ebook. There are at least 8 ways to convert these free members into paying customers through email marketing. Shopify grew its revenue 10x within 3 years and now has over 175,000 users, thanks, in part, to its 14-day trial. It’s because of Google’s users.

eBook 145

eBook User-Generated Copywriting Non-Profit 145

Marketing Insider Group

AUGUST 26, 2024

In the ever-evolving landscape of medical technology, staying ahead requires more than just innovation; it necessitates a robust demand generation strategy. Learn the basic steps involved in smart demand generation and how to leverage it effectively to drive ROI in the B2B medtech sector. What Is Demand Generation?

Manufacturing 73

Manufacturing Transform Whitepaper User-Generated 73

Customers.ai

JANUARY 8, 2024

The life of a B2B marketer is never dull, especially when it comes to outbound lead generation. Let’s dig into five practical strategies to help future-proof your B2B outbound lead generation and thrive in this crazy environment. Identify who is visiting your site with name, email and more. We have to be ready.

User-Generated 104

User-Generated CRM Outbound Marketing Law 104