eBook Influencer Marketing Marketing Automation Platform 
Buffer Marketing
OCTOBER 28, 2024
Influencity: Influencer marketing management on a budget Source: Influencity Many influencer marketing tools are in the thousands per month. But Influencity makes influencer marketing management a lot more achievable for those with a modest budget. Pricing: $625 setup fee.
CXL
MAY 27, 2022
With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads.
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Lusha
JULY 11, 2024
This involves creating and distributing valuable content that resonates with your target audience, such as blog posts, ebooks, infographics, videos, and podcasts. Demand generation also leverages social media marketing, SEO, and other channels to increase brand visibility and reach.
Welcome Software
MARCH 11, 2022
This includes everything from PPC to paid influencers marketing to native ad placement. An established B2B company, for example, is likely to find success sharing content like case studies and long-form blog posts on owned and shared media, whereas a small B2C startup will probably have more success using paid influencer marketing.
Marketing Insider Group
JULY 1, 2020
Take this one step further, from providing value to your buyer to providing value to society, and you’ve landed on the future of content marketing – purpose driven brands. Where content stands out is that a brand owns the distribution channels – the website, the in-person events, the social media profiles, the eBook series.
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