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4 ROI Formulas To Help Earn You a Promotion

Hootsuite

It could be an ebook download, newsletter sign-up, product purchase, free trial request, or any other conversion you value. ” The issue is that you’re using an aggregate number — such as total visits to your website — rather than the market segments you actually target. “That can’t be right!”

Promotion 113
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The Content Strategy That Works

Duct Tape Marketing

More About The Certified Marketing Manager Program Powered By Duct Tape Marketing: Check it out here. That's what people call it, but we're, we're really talking about content management so what if instead of creating blog posts, you used the blogging tool. Topics I cover: [1:24] Using content as the voice of strategy. [2:19]

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7 Account-Based Marketing Examples and Lessons

CXL

LiveRamp learned they could reach their accounts through a multi-channel sequence, including: Display advertising; Email marketing ; Outbound SDR calling; Direct mail. The first two touchpoints ( display advertising and a targeted marketing email) introduce the brand, looking to generate awareness before the SDR makes contact.

eBook 83
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What Types Of Marketing Are There?

InTouch Marketing

Affiliate Networks: Some businesses manage their affiliate programs in-house, while others use affiliate networks. Managing an affiliate program requires significant time and resources, including setting up tracking systems, monitoring affiliate activities and addressing concerns related to commissions and disputes.