eBook Marketing Mix Whitepaper 
Marketing Insider Group
DECEMBER 17, 2020
Companies that actively generate digital marketing content often focus on blogs and industry articles, which can be very effective, but aren’t the only types of content that exist. Let’s look at some of the various non-blog content resources your digital marketing team can consider as you develop your 2021 content marketing campaign.
Marketing Insider Group
JUNE 30, 2020
White Papers. White papers need to be some of your best content. As a business-to-business company, you want to be seen as an expert on a certain topic, the provider of the best product in the market, or highly experienced in a certain service area. They will tend to run about 5 to 10 pages long.
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Adobe Experience Cloud Blog
APRIL 23, 2012
Turn your latest white paper into a series of blog posts on a relevant topic, with registration to receive the full white paper. Take interesting data from a research report or white paper, create an insightful infographic, and share it on social media platforms. Created a useful ebook?
Hubspot Marketing
MAY 9, 2023
Generate ideas for an upcoming marketing campaign about [new product] with a marketing mix consisting of [product] [price] [place] [promotion channels]. Repurpose an ebook into a series of [number] blog posts using this pre-existing text: [insert old e-book content].
Marketing Insider Group
FEBRUARY 27, 2024
Often, this includes resources such as articles, eBooks, and whitepapers. According to the 2024 B2B Marketing Mix Report , nearly half (48%) of all surveyed businesses intend to increase their budget in 2024 compared to 2023. Consider the seasonality and industry trends that might impact your timeline.
Adobe Experience Cloud Blog
JANUARY 27, 2010
By eliminating the need for registration in order to obtain your whitepapers, eBooks, and other valuable content, you are making the effort to build relationships with people before you have them in your database. How have you incorporating seed nurturing into your marketing mix?
Search Engine Land
JUNE 26, 2024
For instance, a detailed white paper can be broken down into a series of blog posts or infographics, making the information more accessible and extending the white paper’s reach. Individuals consume content differently, so it is important to make sure you have a wide type of marketing mix to engage your audience.
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