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8 Ways You Can Be More Effective With Your Content Marketing Plan

Scoop.it!

From boosting awareness to building trust to converting prospects, content marketing is a powerful business strategy no brand can afford to ignore. If you’re ready to improve your content marketing plan this year, but you’re not sure where to start, read on for eight of our top tips! That’s it for today. To your success!

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Social media marketing: Strategy template and tips for 2025

Hootsuite

Each of your social media marketing goals should be SMART : s pecific, m easurable, a ttainable, r elevant and t ime-bound. We’ve got social strategy guides for small businesses , financial services , government , higher education , healthcare , real estate , law firms , and non-profits. Psst: Need help getting started?

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1 video, 47 uses: Maximizing your Instagram content

Sprout Social

Facebook Stories give you prime real estate at the top of the News Feed. Video can boost campaign conversion rates by 34% , and 87% of video marketers say they see a positive return on investment for videos. Heads up—you may need to add music back in on Facebook.). Make a Facebook Story. Create ads on your social media channels.

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Grow Your Business with these 10 Free Marketing Ideas

AWeber

Understanding the marketing funnel , the path your customers take from awareness, consideration, conversion, loyalty, and, finally, advocacy, can help you see why developing and investing in a strategic marketing plan is more than just a good idea; it’s a necessity for brands looking to stay competitive.

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How to sell digital products online

AWeber

Think of them as intangible products that hold value—like ebooks, courses, templates, and more. You may have heard us talk about using ebooks, courses, templates, and other content as lead magnets in the past. Then, you can sell a recipe ebook with 50 of your top recipes. And they still can be. Now that’s what I’m talking about!

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Marketing Tactics to Promote Your Business

DIY Marketers

While larger email lists contribute to profitable email marketing ROI, your goal should be solely on building a large email list. “Buyers lists” are what real estate agents call their email lists and I think it’s brilliant! How do certain products spike during a specific period or season?

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Why is Content Marketing Important for Small Businesses?

Sachs Marketing Group

Content marketing is a strategic marketing approach focused on creating, distributing, and promoting valuable, relevant, and consistent content. Unlike traditional marketing efforts, content marketing is less about selling and more about providing value to your audience, fostering trust and building relationships.