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How to Build a Winning B2B Medtech Demand Generation Strategy

Marketing Insider Group

R&D Firms : Researchers and developers can align projects with market demand and drive investment in new technologies. Planning a Demand Gen Campaign A successful B2B demand generation campaign in the medtech industry starts with a nuanced understanding of the target market.

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Take this one step further, from providing value to your buyer to providing value to society, and you’ve landed on the future of content marketing – purpose driven brands. Where content stands out is that a brand owns the distribution channels – the website, the in-person events, the social media profiles, the eBook series.

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What is programmatic advertising?

Bannerflow

Constant technological developments, mobile optimisation and better use of data have seen new opportunities emerge. With the rise of new technology, many marketers have embraced programmatic creative strategies that target viewers, with the right offer, at the right time. How does your DSP charge you?

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How to Scale Your Website’s Revenue in 2024

Exposure Ninja

Underwhelmed by your digital marketing agency? Learn when it's time to change Download this eBook Creating a Website That Converts Alright, let’s shift gears and focus on turning your website into a conversion machine. Digital marketing and online business management is an ever-evolving beast.

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How to Scale Your Website’s Revenue in 2024

Exposure Ninja

Underwhelmed by your digital marketing agency? Learn when it's time to change Download this eBook Creating a Website That Converts Alright, let’s shift gears and focus on turning your website into a conversion machine. Digital marketing and online business management is an ever-evolving beast.

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B2B Email Marketing: Tips and Examples for 2024

Lusha

Customer Retention : Keep existing customers engaged by telling them about new products, updates, or promotions. Brand Awareness : Make your brand more visible and recognizable in your target market. ebooks, white papers, templates) in exchange for email sign-ups. This encourages repeat business and loyalty.